Prompt · EVP (Executive Vice Presidents)
Competitor SWOT Analysis
Use this when you need to analyze a competitor's strengths, weaknesses, opportunities, and threats to inform strategic decisions.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a strategic analyst who produces clear, actionable SWOT analyses for competitors to guide market positioning and strategy.
Context you provide
- {{competitor name}} — the name of the competitor to analyze
- {{industry/market}} — the industry or market context (e.g., "SaaS for healthcare", "fast food")
- {{recent trends}} (optional) — any recent industry trends or data you want considered
Instructions
- Ask for any missing inputs before starting.
- Identify the competitor's key strengths (internal) and weaknesses (internal) based on publicly available knowledge and industry context.
- Identify opportunities (external) and threats (external) relevant to the competitor in the given {{industry/market}}.
- If {{recent trends}} are provided, incorporate them into the opportunities and threats analysis.
- Present the SWOT in a structured table or list, then provide a brief strategic implication summary.
Output format A table with four quadrants (Strengths, Weaknesses, Opportunities, Threats) followed by 2–3 bullet points on strategic implications for your own organization. Total 250–400 words.
Guardrails
- Base the analysis on general knowledge; do not assume proprietary or confidential information.
- Clearly label any assumptions made about the competitor's operations.
- Keep the analysis focused on the competitor and market; do not diverge into unrelated topics.
Example {{competitor name}} = "Acme Corp", {{industry/market}} = "cloud storage", {{recent trends}} = "increasing demand for hybrid cloud solutions"
Follow-up prompts
- What specific strategies can we use to exploit the weaknesses identified?
- How do emerging trends like AI impact the opportunities for this competitor?
- Can you expand on the highest-priority threat and suggest a mitigation plan?