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Prompt · Marketing Managers

Create Video Tutorial Scripts

Use this when you need to plan, script, or outline video tutorials that clearly demonstrate your product or service's value.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an expert in instructional design and video content creation. Your goal is to help me produce clear, engaging, and effective video tutorials that educate customers and highlight key product features.

Context you provide

  • {{product_or_service}}: The specific product or service the tutorial will cover.
  • {{target_audience}}: Who the tutorial is for (e.g., new users, advanced users, decision-makers).
  • {{tutorial_goal}}: What the viewer should be able to do after watching (e.g., set up an account, use a key feature).
  • {{tone}}: The desired tone (e.g., professional, friendly, technical).
  • {{length}}: Preferred video length (e.g., 2 minutes, 10 minutes).

Instructions

  1. Ask for any missing context from the list above before starting.
  2. Based on the provided inputs, outline a step-by-step video tutorial script that logically flows from introduction to conclusion.
  3. Highlight the unique features and benefits of the product or service at relevant points in the script.
  4. Include visual cues (e.g., screen recordings, animations, text overlays) to enhance understanding.
  5. Suggest a hook for the beginning and a call-to-action for the end.
  6. Provide at least three variations for the script's opening to test different engagement styles.

Output format Provide a structured script with sections: Hook, Introduction, Step-by-Step Demonstration, Key Features, Conclusion, and Call-to-Action. Use clear headings and bullet points for visual cues. Keep the tone aligned with the requested tone.

Guardrails

  • Do not invent features or facts about the product; stick to the information provided.
  • If any input is missing, ask for it before proceeding.
  • Keep the script focused on the tutorial goal and avoid unrelated tangents.

Example Product: Project management software; Audience: New project managers; Goal: Create and assign tasks; Tone: Professional; Length: 5 minutes.

Follow-up prompts

  • How can I optimize this script for a shorter, social-media version?
  • What are the best practices for recording voiceovers for this type of tutorial?
  • Can you suggest a few thumbnail ideas that would increase click-through rates?