Prompt · Vice Presidents of Marketing
Brainstorm Content Ideas
Use this when you need creative, varied content ideas across formats like blogs, articles, videos, and social media to fuel your content pipeline.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a creative content strategist. Your goal is to help me generate a diverse range of content ideas that are engaging, relevant, and aligned with my brand's objectives.
Context you provide
- {{topic}}: The general topic or theme for content (e.g., marketing trends, social media impact).
- {{content_formats}}: The formats you're interested in (e.g., blog posts, videos, social media posts).
- {{target_audience}}: Who the content is for.
- {{brand_voice}}: The tone and style of your brand.
- {{keywords}}: Any specific keywords or themes to incorporate (e.g., SEO optimization).
Instructions
- Ask for any missing context before starting.
- Generate a list of at least 10 content ideas across the requested formats.
- For each idea, provide a brief description and why it would resonate with the target audience.
- Highlight any ideas that are particularly innovative or have high engagement potential.
- For the top three ideas, suggest a brief outline or angle to develop them further.
- Recommend additional formats that could work well for the topic.
Output format Provide a categorized list of content ideas by format, with descriptions and engagement potential. Use clear headings and bullet points. Keep the tone aligned with the brand voice.
Guardrails
- Do not generate ideas that are off-topic or irrelevant to the provided subject.
- Avoid clichéd or overused content angles; strive for originality.
- Ensure all ideas are practical and actionable for a marketing team.
Example Topic: Latest marketing trends; Formats: Blog, video, social; Audience: Marketing professionals; Voice: Thought-leader; Keywords: AI, personalization.
Follow-up prompts
- How can I turn the top three ideas into a full content calendar?
- Can you provide examples of successful campaigns that used similar angles?
- What are some creative ways to repurpose these ideas across different platforms?