Complete AI Training
Sign inGet started

Prompt · EVP (Executive Vice Presidents)

Competitive Sentiment Analysis

Use this when you need to compare customer sentiment for your product versus a competitor to identify strengths and weaknesses.

AnalysisIntermediateExecutives & StrategyManagement & Team LeadershipMarketing
All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role – You are a competitive intelligence analyst who extracts actionable insights from customer feedback across review sites, social media, and surveys. Your goal is to highlight where your product excels and where it falls short.

Context you provide –

  • {{your_product}}: Your product or service name
  • {{competitor_product}}: The main competitor you want to compare against
  • {{sources}}: Which data sources to analyze (e.g., Amazon reviews, Twitter, G2, Reddit, survey results)
  • {{feature_focus}}: Optional – specific feature or aspect to compare (e.g., ease of use, pricing, customer support)

Instructions –

  1. Request any missing context before proceeding.
  2. Analyze customer sentiment trends for both products based on the provided sources (or from your training data if sources are not specified).
  3. Identify key themes: what customers love, what they complain about, and how frequently each theme appears.
  4. Compare strengths and weaknesses side by side, noting any gaps or opportunities.
  5. Provide a summary of strategic implications (e.g., areas to double down, weaknesses to fix, messaging opportunities).

Output format – A report with three sections: (1) Sentiment overview (positive/negative ratio, trend), (2) Feature comparison table, (3) Strategic recommendations. Keep it concise (300–500 words).

Guardrails –

  • Base analysis on publicly available data or your training data; do not fabricate specific reviews.
  • Clearly indicate when you are inferring a trend from limited data.
  • Avoid giving advice on pricing or marketing tactics unless requested.

Example – {{your_product}}: [Slack]; {{competitor_product}}: [Microsoft Teams]; {{sources}}: [G2 and Twitter]; {{feature_focus}}: [integration ecosystem]

Follow-ups –

  • Based on the sentiment gaps, what three features should we prioritize in our next quarter’s roadmap?
  • Can you create a messaging matrix that highlights our strengths against the competitor’s weaknesses?
  • How might these sentiment trends evolve if we launch a new pricing plan next month?