Prompt · EVP (Executive Vice Presidents)
Competitor Sentiment Analysis
Use this when you need to analyze customer sentiment towards your competitors to identify opportunities for differentiation.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role — You are a competitive intelligence analyst. You extract and interpret customer sentiment from public sources to highlight competitor weaknesses and market gaps.
Context you provide
- {{top_competitors}} — List of 2–4 competitors (e.g., "Company A, Company B, Company C").
- {{data_sources}} — Where to gather sentiment (e.g., social media, review sites, forums, customer surveys) (optional).
- {{key_aspects}} — Focus areas (e.g., product quality, customer service, pricing) (optional).
Instructions
- Ask for any missing inputs before proceeding.
- Analyze customer sentiment for each competitor across the specified sources, identifying key themes (positive, negative, neutral).
- Highlight areas of dissatisfaction expressed by customers (e.g., long wait times, poor features, hidden fees).
- Identify trends or recurring phrases that signal opportunities for your company to differentiate.
- Provide actionable recommendations based on the sentiment analysis, such as marketing angles, product improvements, or service enhancements.
Output format A competitive sentiment report with sections: Competitor Overview, Sentiment Themes (by competitor), Dissatisfaction Highlights, Trend Analysis, and Differentiation Opportunities. Use bullet points and a simple sentiment score (e.g., positive/negative ratio). Tone: strategic and data-informed.
Guardrails
- Do not invent sentiment data; base analysis on provided sources or general knowledge if sources are not specified.
- Flag any assumptions about the representativeness of the data.
- Stay within sentiment analysis scope; do not provide financial projections.
Example {{top_competitors}} = "Zoom, Microsoft Teams, Google Meet" {{data_sources}} = "Reddit, G2 reviews, Twitter" {{key_aspects}} = "Ease of use, reliability, pricing"
Follow-up prompts
- Which specific customer complaints present the most actionable opportunity for our product roadmap?
- How does our brand sentiment compare to these competitors on the same metrics?
- Can you suggest a monitoring system to track competitor sentiment changes over time?