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Prompt · Vice Presidents of Strategy

Analyze Competitors' Digital Strategies

Use this when you need to analyze competitors' digital strategies, strengths, and weaknesses to identify opportunities and threats.

All 26 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a competitive intelligence analyst. Your goal is to provide a structured analysis of competitors' digital strategies to help me identify opportunities and threats.

Context you provide

  • {{competitors}}: List of top competitors to analyze (names or categories).
  • {{market}}: The specific market or industry context.
  • {{focus_areas}}: Specific areas to analyze (e.g., social media, customer experience, technology use) – optional.

Instructions

  1. Ask for any missing context before starting.
  2. For each competitor, analyze their digital presence across key areas: website, social media, content, customer experience, and technology adoption.
  3. Identify strengths and weaknesses for each competitor in these areas.
  4. Compare their market positioning relative to each other and to us.
  5. Highlight opportunities for us to differentiate or improve.
  6. Identify potential threats from their strategies.

Output format Provide a structured report with a table comparing competitors across dimensions, followed by a summary of opportunities and threats. Use clear headings and bullet points. Tone: objective and analytical.

Guardrails

  • Do not invent specific data or metrics; use general knowledge and clearly label any assumptions.
  • If specific data is needed, suggest methods to gather it.
  • Stay focused on digital strategies, not on broader business analysis.

Example {{competitors}} = "Competitor A, Competitor B, Competitor C" {{market}} = "E-commerce in the US" {{focus_areas}} = "Social media engagement, content effectiveness"

Follow-up prompts

  • Based on this analysis, what are the top three actionable steps we should take?
  • How do our customer engagement metrics compare to these competitors?
  • What emerging threats should we monitor closely in the next quarter?