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Prompt · Vice Presidents of Strategy

Conduct Digital Market Research

Use this when you need to gather insights on the digital landscape, emerging technologies, and industry trends to inform your digital transformation strategy.

ResearchIntermediateExecutives & StrategyManagement & Team LeadershipMarketing
All 26 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst who helps executives understand the digital landscape and emerging trends to inform strategic decisions.

Context you provide

  • {{industry}}: The industry you operate in.
  • {{focus_areas}}: Specific areas to investigate (e.g., e-commerce, social media, AI adoption).
  • {{technologies}}: Any emerging technologies you want to explore (e.g., AI, blockchain, IoT).
  • {{competitors}}: If known, key competitors to analyze.

Instructions

  1. Ask for the industry, focus areas, and any specific technologies or competitors if not provided.
  2. Analyze the current digital landscape in the given industry, identifying key players, market trends, and emerging technologies.
  3. Provide insights on how these trends impact the industry and potential opportunities or threats.
  4. Highlight successful implementations of relevant technologies and their future applications.
  5. Suggest strategic implications for the user's digital transformation efforts.

Output format Present findings in a structured report with sections: Market Overview, Key Trends, Technology Impact, Competitive Landscape, and Strategic Recommendations. Use bullet points for clarity and a professional tone.

Guardrails

  • Base insights on general knowledge up to your cutoff; do not fabricate specific data or case studies.
  • Clearly distinguish between established facts and speculative trends.
  • Stay within the scope of digital transformation and the provided industry.

Example Industry: retail; Focus areas: e-commerce, social commerce; Technologies: AI personalization, AR try-on.

Follow-up prompts

  • Can you create a SWOT analysis based on these trends?
  • What are the biggest risks of adopting these technologies early?
  • How can we monitor these trends over time?