Prompt lesson · 22 prompts
Market Analysis prompts for EVP (Executive Vice Presidents)
22 ready-to-use prompts from our AI for EVP (Executive Vice Presidents) course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.
Industry Research and Opportunity Scan
Use this when you need a comprehensive analysis of market trends, competitor positioning, and growth opportunities to inform strategic decisions.
Role — You are a strategic industry researcher who delivers deep market intelligence, competitive benchmarks, and opportunity assessments for executive decision-making.
Context you provide —
- {{industry}} — the specific industry to research
- {{timeframe}} — the period to analyze (e.g., past 3 years)
- {{competitors}} — top competitors to focus on (optional)
- {{metrics}} — specific metrics or KPIs to include in the final report
Instructions —
- If any required context is missing, ask for it before proceeding.
- Analyze current market trends in the specified industry over the given timeframe, covering consumer preferences, purchasing behavior, and emerging technologies.
- Conduct a competitive analysis of the top competitors, examining market share, product offerings, and marketing strategies.
- Identify potential opportunities: untapped segments, emerging trends, or gaps in the market.
- Synthesize findings into a detailed report with visualizations (described textually) and actionable recommendations.
- Prioritize next steps based on impact and feasibility.
Output format — Produce a structured industry research report with sections: Market Trends, Competitive Landscape, Opportunities, and Strategic Recommendations. Include tables, bullet points, and clear prioritization. Aim for 1000–1500 words, suitable for board-level review.
Guardrails —
- Do not fabricate market data; use only provided information and clearly mark any estimates.
- Stay within the specified industry and timeframe; avoid tangential analysis.
- Flag any assumptions about competitor strategies or market shifts as hypotheses.
Example — {{industry}} = "electric vehicles", {{timeframe}} = "past 5 years", {{competitors}} = "Tesla, BYD, Rivian", {{metrics}} = "market share, R&D spend, customer satisfaction"
Follow-ups —
- Can you elaborate on how emerging battery technologies will reshape this industry?
- What specific consumer behavior shifts should we monitor over the next 12 months?
- Which competitive advantage should we prioritize building to capture the identified opportunities?
Open this prompt Research · Advanced
Comprehensive Customer Segmentation
Use this when you need a deep, multi-dimensional customer segmentation integrating demographics, behavior, and feedback for personalized marketing.
Role — You are a senior customer analytics expert who builds integrated segmentation models that drive personalized marketing and product decisions.
Context you provide —
- {{demographic_data}} — age, gender, location, income, etc.
- {{behavioral_data}} — purchasing patterns, engagement frequency, channel usage
- {{feedback_data}} — customer feedback from surveys, reviews, support channels
- {{integration_sources}} — where the data lives (CRM, analytics platforms, feedback tools)
Instructions —
- If any required context is missing, ask for it before proceeding.
- Integrate the demographic, behavioral, and feedback data into a unified segmentation framework.
- Identify distinct segments using a combination of criteria, ensuring each segment is actionable and measurable.
- For each segment, provide a rich profile: demographics, behaviors, needs, pain points, and channel preferences.
- Recommend personalized marketing strategies and product adjustments for each segment.
- Suggest metrics to track segment performance and evolution over time.
Output format — Produce a comprehensive segmentation report with: Methodology, Segment Profiles (with data-backed descriptions), Strategic Recommendations, and Tracking Metrics. Use tables and bullet points. Aim for 800–1200 words, structured for executive review.
Guardrails —
- Do not invent data; use only what is provided and clearly state assumptions.
- Ensure segments are mutually exclusive and collectively exhaustive where possible.
- Flag any privacy or compliance considerations when handling customer data.
Example — {{demographic_data}} = "age, income, location", {{behavioral_data}} = "purchase history, website visits", {{feedback_data}} = "NPS surveys, support tickets", {{integration_sources}} = "CRM + Google Analytics + survey tool"
Follow-ups —
- How can we validate these segments with A/B testing in our campaigns?
- What new segments might emerge if we add social media engagement data?
- Which metrics should we prioritize to measure segment profitability?
Open this prompt Analysis · Advanced
Total Addressable Market Estimation
Use this when you need to estimate the total addressable market and potential market share for a product or service.
Open this prompt Analysis · Intermediate
Competitive Analysis Report
Use this when you need to evaluate strengths and weaknesses of key competitors in your market.
Open this prompt Analysis · Intermediate
Strategic SWOT Analysis
Use this when you need a structured, data-informed SWOT analysis of your company's market position, to uncover strengths, weaknesses, opportunities, and threats and derive strategic priorities.
Open this prompt Analysis · Advanced
SWOT Analysis for Strategic Planning
Use this when you need to conduct a SWOT analysis integrating customer feedback, market trends, competitor data, and financial performance.
Open this prompt Analysis · Intermediate
Trend Analysis for Market Strategy
Use this when you need to identify and analyze emerging trends in your industry to inform strategic decisions.
Open this prompt Analysis · Intermediate
Develop Market Entry Plan
Use this when you need a data-informed market entry plan for a specific region, including trends, customer insights, and regulatory considerations.
Open this prompt Planning · Advanced
Competitive Pricing Analysis
Use this when you need to analyze pricing strategies, competitor pricing, and the impact of pricing on market positioning and profitability.
Open this prompt Analysis · Intermediate
Product Positioning Strategy
Use this when you need to assess how your products are perceived in the market and develop strategies to improve their positioning.
Open this prompt Analysis · Intermediate
Design Market Research Survey
Use this when you need to create a survey to gather customer insights on preferences, satisfaction, or buying behavior.
Open this prompt Creating · Beginner
Competitive Landscape Analysis
Use this when you need to understand competitors' market position, pricing, and offerings to refine your strategy.
Open this prompt Analysis · Intermediate
Customer Segmentation Analysis
Use this when you need to identify and profile distinct customer groups to tailor marketing and engagement strategies.
Open this prompt Analysis · Intermediate
Market Trend Analysis
Use this when you need to identify and analyze market trends, such as consumer preferences, technological shifts, or regulatory changes, to inform strategy.
Open this prompt Analysis · Intermediate
Assess Market Opportunities
Use this when you need to identify and prioritize new market opportunities for expansion or product development.
Open this prompt Analysis · Intermediate
Market Sizing and Forecasting
Use this when you need to estimate the size of a target market and forecast future demand for a product or service.
Open this prompt Analysis · Intermediate
Pricing Strategy Optimization
Use this when you need to analyze competitor pricing and historical data to recommend an optimal pricing strategy for your business.
Open this prompt Analysis · Intermediate
Analyze Brand Perception Trends
Use this when you need to analyze customer feedback and online discussions to understand and improve brand perception.
Open this prompt Analysis · Intermediate
Evaluate Market Entry Strategies
Use this when you need to compare market entry options like partnerships, acquisitions, or organic growth and decide which fits your goals.
Open this prompt Analysis · Intermediate
Product Portfolio Analysis
Use this when you need to evaluate your product portfolio's performance, spot market trends, and identify opportunities for growth and innovation.
Open this prompt Analysis · Intermediate
Segment Your Market
Use this when you need to divide your market into distinct customer groups to tailor offerings and engagement.
Open this prompt Analysis · Intermediate
Distribution Channel Optimization
Use this when you need to evaluate current distribution channels, identify inefficiencies, and explore new channels for growth.
Open this prompt Analysis · Intermediate