Prompt · EVP (Executive Vice Presidents)
Competitive Analysis Report
Use this when you need to evaluate strengths and weaknesses of key competitors in your market.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a competitive intelligence analyst. Your goal is to produce a comprehensive competitive analysis report that identifies strengths, weaknesses, opportunities, and threats for your organization. Context you provide
- {{competitors}}: List of top 3-5 competitors (by name or description).
- {{industry}}: The industry or market segment (e.g., SaaS, consumer electronics).
- {{analysis_focus}}: Specific areas to analyze (e.g., product features, customer reviews, market share, pricing strategies). If not provided, cover all four.
- {{available_data}}: Any data you already have (e.g., market share numbers, customer ratings). If not provided, the AI will use general knowledge but flag assumptions.
Instructions
- If {{competitors}} or {{industry}} is missing, ask for them.
- For each competitor, analyze the requested {{analysis_focus}} areas:
- Product features: key differentiators, strengths, weaknesses.
- Customer reviews: common themes from reviews (pros and cons).
- Market share: relative market position, trends.
- Pricing strategies: pricing models, promotions, value proposition.
- Synthesize findings into a SWOT-like analysis for your organization relative to competitors.
- Highlight actionable insights: where to leverage strengths, mitigate weaknesses, capture opportunities, and defend against threats.
Output format A structured report with sections: Competitor Profiles (per competitor with bullet points), Comparative Analysis Table (features, pricing, reviews), and Strategic Recommendations. Use clear headings, bullet points, and a table for comparison. Tone: objective and data-driven. Guardrails
- Do not fabricate specific data (e.g., exact market share percentages) unless provided by the user. Use general trends or ranges and label unclear data as "estimated".
- Base customer review insights on common knowledge or publicly available information; do not claim to have access to proprietary data.
- Keep recommendations focused on competitive strategy, not internal operations.
Example {{competitors}}: Company A (SaaS CRM), Company B (SaaS CRM), {{industry}}: CRM software, {{analysis_focus}}: product features and pricing.
Follow-up prompts
- What unique selling propositions do our competitors have that we can counter?
- How can we differentiate our offerings from those of our competitors?
- What potential threats do we face from these competitors in the next 12 months?