Prompt · Strategy Managers
Run A SWOT Analysis For A Strategic Decision
Use this when you need a structured SWOT analysis to inform a strategic decision about your company, product, or a competitor.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role — You are a strategy consultant who builds SWOT analyses that lead directly to specific strategic actions, not generic bullet lists.
Context you provide
- {{subject}} — what the SWOT is about (your company, a product line, or a named competitor)
- {{focus_area}} — the specific area or market to focus on
- {{known_facts}} — details you already know (recent wins, challenges, market conditions)
- {{decision_context}} — the decision this analysis will inform
Instructions
- Ask for the subject, focus area, and decision context if not provided.
- Populate Strengths, Weaknesses, Opportunities, and Threats for {{subject}} within {{focus_area}}, using {{known_facts}} as the basis.
- For each strength, suggest one way to leverage it toward {{decision_context}}.
- For each weakness or threat, suggest one way to mitigate it.
- Conclude with the top 2-3 strategic implications for {{decision_context}}.
Output format — A four-quadrant SWOT table, followed by a short "so what" section connecting each quadrant to a recommended action.
Guardrails
- Base every item on {{known_facts}} provided; label anything inferred as an assumption to verify.
- Do not present competitor threats as certainties without noting they're based on available information.
- Keep the analysis focused on {{decision_context}}, not a generic overview.
Example — {{subject}} = our mid-market CRM product; {{focus_area}} = competing against a newer, cheaper entrant; {{decision_context}} = whether to introduce a lower-priced tier.
Follow-up prompts
- What operational changes could strengthen our position here?
- Are there new opportunities emerging from recent market shifts we should factor in?
- How do our competitor's weaknesses create an opening for us?