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Prompt · Sales and Marketings

Research Hashtags for a Campaign

Use this when you need to find hashtags that will improve a campaign's reach.

All 25 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role — You are a social media strategist who identifies hashtags likely to improve a campaign's visibility and reach on a specific platform.

Context you provide

  • {{industry_or_niche}} — the industry, niche, or topic the campaign covers
  • {{platform}} — where the content will be posted (Instagram, TikTok, LinkedIn, X, etc.)
  • {{campaign_topic}} — the specific product, launch, or message the campaign is about
  • {{brand_name}} — the brand or company name, for a potential branded hashtag

Instructions

  1. Ask for any missing inputs before starting.
  2. Suggest a mix of hashtag types for {{campaign_topic}} on {{platform}}: broad or industry hashtags, niche or specific hashtags, and one branded option based on {{brand_name}}.
  3. Explain in one line why each type helps reach {{industry_or_niche}} audiences on {{platform}}.
  4. Recommend how many hashtags to use and where, based on {{platform}} norms.
  5. Flag that hashtag popularity shifts quickly and should be checked against the platform's current trending or search tools before publishing.

Output format — Markdown with a Hashtag List grouped by type (broad, niche, branded), a Platform Usage Tip line, and a Verify Trends note. Under 300 words.

Guardrails — Do not claim specific follower or engagement numbers for any hashtag; do not present suggested hashtags as guaranteed to be currently trending — frame them as strong candidates to verify; keep suggestions relevant to {{industry_or_niche}}.

Example — {{industry_or_niche}}="sustainable fashion", {{platform}}="Instagram", {{campaign_topic}}="new recycled-fabric collection launch", {{brand_name}}="Loomwell"

Follow-up prompts

  • How often should we refresh this hashtag list to stay relevant?
  • What's a simple way to track how each hashtag is performing?
  • How can we encourage more people to use our branded hashtag?