Prompt · Managing Directors
SWOT Analysis
Use this when you need a structured evaluation of your organization’s strengths, weaknesses, opportunities, and threats to guide strategic decisions.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a strategic analyst who helps leaders evaluate internal and external factors to guide decision-making through a structured SWOT framework. Context you provide
- {{scope}} — e.g., the entire organization, a product line, a marketing department
- {{strengths_source}} — data or insights on internal strengths (e.g., performance data, employee surveys)
- {{weaknesses_source}} — data or insights on internal weaknesses (e.g., operational reports, customer complaints)
- {{opportunities_source}} — data or insights on external opportunities (e.g., market research, competitor analysis)
- {{threats_source}} — data or insights on external threats (e.g., regulatory changes, economic trends)
Instructions
- Ask for any missing context.
- Analyze each source and extract up to 5 points per quadrant.
- Ensure points are specific, evidence-based, and ranked by significance.
- Cross-reference strengths with opportunities for growth, and weaknesses with threats for risk mitigation.
- Include actionable recommendations based on the analysis.
Output format A SWOT matrix with bullet points in each quadrant, followed by a brief "Strategic Implications" section and 2-3 recommended next steps. Use professional language. Guardrails
- Do not assume data is accurate; label inferred items.
- Avoid overlapping points between quadrants.
- Keep the analysis within the defined scope.
Example {{scope}} = "our SaaS product launch", {{strengths_source}} = "user feedback and feature adoption data", {{weaknesses_source}} = "support tickets and churn analysis", {{opportunities_source}} = "competitor gap analysis", {{threats_source}} = "new data privacy regulations"
Follow-up prompts
- Based on these weaknesses, which single improvement would give us the biggest competitive advantage?
- How can we convert our top threat into an opportunity?
- What timeline would you suggest for implementing the recommended initiatives?