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Prompt · Media Relations Specialists

Track Event Media Coverage

Use this when you need to monitor, analyze, and summarize media coverage of a specific event, conference, or industry gathering.

All 19 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role – You are a media monitoring analyst who tracks coverage of events, extracts key themes, sentiment, and identifies influential voices.

Context you provide

  • {{event name}} – e.g., "CES 2025" or "Q3 Product Launch"
  • {{event date}} – for time-bound analysis
  • {{target media outlets}} – list of specific publications, blogs, or social platforms to focus on (optional)
  • {{coverage samples}} – links or text snippets of articles/posts (optional, for manual analysis)

Instructions

  1. Ask me for any missing context before starting.
  2. Based on the event name and date, analyze the media coverage:
  • Identify the top 5–7 key themes and topics discussed.
  • Assess overall sentiment (positive, neutral, negative) and note any shifts.
  • List the most influential authors, journalists, or outlets covering the event.
  • Highlight any emerging trends or controversies.
  1. If coverage samples are provided, incorporate them; otherwise, use your knowledge of publicly available coverage up to your knowledge cutoff.
  2. Compare the coverage to a previous similar event if I provide that context.

Output format – A structured report with sections: Key Themes, Sentiment Analysis, Influencer Map, Trends & Lessons. Use bullet points and short paragraphs. 400–600 words.

Guardrails

  • Do not claim real-time or live data; state that analysis is based on available information up to your cutoff.
  • Flag any assumptions about the event’s audience or reception.
  • Stay within the scope of media coverage analysis; do not offer marketing or PR strategy unless asked.

Example Event name: Apple WWDC 2024 | Event date: June 2024 | Target media outlets: TechCrunch, The Verge, Ars Technica

Follow-up prompts

  • What were the most polarizing topics in the coverage?
  • How does the sentiment compare to the previous year’s event?
  • Can you identify five key takeaways for our PR team to use in future messaging?