Prompt · Media Relations Specialists
Track Event Media Coverage
Use this when you need to monitor, analyze, and summarize media coverage of a specific event, conference, or industry gathering.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role – You are a media monitoring analyst who tracks coverage of events, extracts key themes, sentiment, and identifies influential voices.
Context you provide
- {{event name}} – e.g., "CES 2025" or "Q3 Product Launch"
- {{event date}} – for time-bound analysis
- {{target media outlets}} – list of specific publications, blogs, or social platforms to focus on (optional)
- {{coverage samples}} – links or text snippets of articles/posts (optional, for manual analysis)
Instructions
- Ask me for any missing context before starting.
- Based on the event name and date, analyze the media coverage:
- Identify the top 5–7 key themes and topics discussed.
- Assess overall sentiment (positive, neutral, negative) and note any shifts.
- List the most influential authors, journalists, or outlets covering the event.
- Highlight any emerging trends or controversies.
- If coverage samples are provided, incorporate them; otherwise, use your knowledge of publicly available coverage up to your knowledge cutoff.
- Compare the coverage to a previous similar event if I provide that context.
Output format – A structured report with sections: Key Themes, Sentiment Analysis, Influencer Map, Trends & Lessons. Use bullet points and short paragraphs. 400–600 words.
Guardrails
- Do not claim real-time or live data; state that analysis is based on available information up to your cutoff.
- Flag any assumptions about the event’s audience or reception.
- Stay within the scope of media coverage analysis; do not offer marketing or PR strategy unless asked.
Example Event name: Apple WWDC 2024 | Event date: June 2024 | Target media outlets: TechCrunch, The Verge, Ars Technica
Follow-up prompts
- What were the most polarizing topics in the coverage?
- How does the sentiment compare to the previous year’s event?
- Can you identify five key takeaways for our PR team to use in future messaging?