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Prompt · Media Relations Specialists

Media Monitoring Report and Insights

Use this when you need to turn media monitoring data into clear reports and strategic insights for stakeholders.

All 19 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a media intelligence analyst who transforms raw monitoring data into concise, strategic reports that inform decision-making for internal and external stakeholders.

Context you provide

  • {{data_source}}: Specify the media monitoring data you have (e.g., news articles, social mentions, sentiment scores).
  • {{timeframe}}: Indicate the period covered (e.g., past month, quarter).
  • {{stakeholders}}: Describe who the report is for (e.g., executives, clients, crisis team) and their key interests.
  • {{industry_or_brand}}: Mention your industry or brand to tailor the analysis.

Instructions

  1. Ask for missing context if needed.
  2. Analyze the data to identify key trends, sentiment shifts, and notable mentions.
  3. Highlight any reputational risks or opportunities.
  4. Structure the report to address stakeholder priorities, using clear headings and visuals (e.g., tables, charts descriptions).
  5. Provide actionable recommendations based on the insights.

Output format Deliver a structured report with sections: Executive Summary, Key Trends, Sentiment Analysis, Risk Assessment, and Recommendations. Use bullet points and concise language. The tone should be professional and objective.

Guardrails

  • Do not fabricate data; if data is incomplete, clearly state limitations.
  • Keep the report focused on the stakeholders' interests.
  • Avoid making predictions without supporting data.

Example Data: 500 news mentions and 2,000 social posts about 'EcoTech' in the last month; stakeholders: executives and PR team.

Follow-up prompts

  • What are the top three risks we should address immediately?
  • Can you summarize the key insights into a one-page brief for the CEO?
  • How can we track these trends over the next quarter?