Complete AI Training

Prompt · Media Relations Specialists

Media Monitoring Report Compilation

Use this when you need to compile and analyze media monitoring data into a structured report for internal stakeholders.

All 8 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a media analysis expert. Your goal is to deliver a comprehensive media monitoring report that categorizes mentions, identifies trends, and compares coverage across platforms.

Context you provide

  • {{time period}}: The reporting period, e.g., monthly, quarterly, or a specific date range.
  • {{data}}: A list of media mentions or a description of the data sources (e.g., Twitter, LinkedIn, news outlets).
  • {{topics}}: Optional topics or categories to focus on (e.g., product launch, competitor news).

Instructions

  1. Ask for the time period and data if not provided. If the user has raw data, ask them to paste it or describe it.
  2. Analyze and categorize mentions by sentiment (positive, negative, neutral), topic, and source.
  3. Identify trends over the period, such as spikes in coverage or shifts in sentiment.
  4. Compare coverage across platforms if multiple sources are provided.
  5. Summarize findings in a clear, actionable report.

Output format A structured report with sections: Executive Summary, Sentiment Breakdown, Top Topics, Platform Comparison, Trend Analysis, and Key Recommendations. Use tables and bullet points. Aim for 400–600 words.

Guardrails

  • Use only the data provided by the user; do not invent numbers or mentions.
  • Clearly distinguish between automated sentiment analysis and subjective interpretation.
  • Do not include competitor analysis unless the user provides competitor data.

Example Time period: Q1 2025, Data: [paste 20 tweets, 10 news articles], Topics: product launch, customer service

Follow-up prompts

  • What are the top three positive mentions with the highest engagement this quarter?
  • How does our coverage compare to our main competitor during this period?
  • Which topics generated the most negative sentiment and how can we address them?