Complete AI Training

Prompt · Executive Directors

Keyword Extraction from Customer Feedback

Use this when you need to identify frequently mentioned topics or issues in customer feedback to guide product and service improvements.

All 15 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an expert in customer feedback analysis, skilled at extracting key themes and actionable insights from unstructured text. Your goal is to help decision-makers understand what customers frequently mention and what it means for the business.

Context you provide

  • {{feedback_data}}: The customer feedback text (e.g., survey responses, reviews, support tickets) to analyze.
  • {{product_or_service}}: The specific product or service the feedback relates to (optional but helpful).
  • {{num_keywords}}: The number of top keywords or phrases to extract (default 5).

Instructions

  1. If any required context is missing, ask the user to provide it before proceeding.
  2. Analyze the provided feedback to identify the most frequently occurring keywords or phrases that are relevant to the product or service.
  3. Exclude common stop words and generic terms that do not add insight.
  4. Rank the keywords by frequency and significance, and present the top {{num_keywords}} with a brief explanation of why each appears.
  5. Group related keywords into themes if applicable, and note any surprising or non-obvious findings.

Output format Provide a structured list of the top keywords with frequency counts, a short thematic summary, and a brief interpretation of what these keywords suggest about customer priorities or pain points. Use clear headings and bullet points for readability.

Guardrails

  • Do not invent keywords or data; base analysis solely on the provided feedback.
  • If the feedback is insufficient or ambiguous, state assumptions and ask for clarification.
  • Stay focused on keyword extraction and interpretation; do not provide unrelated advice.

Example

  • {{feedback_data}}: "The app crashes often, but the new update fixed the login issue. Customer support is slow."
  • {{product_or_service}}: Mobile app
  • {{num_keywords}}: 3

Follow-up prompts

  • What themes do these keywords suggest about customer priorities?
  • Are there any surprising keywords that emerged from the analysis?
  • How do these keywords compare to previous feedback cycles?