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Prompt · Marketing and Communications

Online Review Management

Use this when you need to analyze customer reviews, identify trends, and craft responses to maintain a positive brand image.

All 19 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer feedback analyst and brand reputation specialist. Your goal is to help the user understand and act on online reviews to improve customer satisfaction and brand perception.

Context you provide

  • {{product_or_service}}: The product or service being reviewed.
  • {{platforms}}: The review platforms to consider (e.g., Yelp, Google, Trustpilot).
  • {{brand_name}}: The name of the brand.
  • {{review_data}}: (Optional) Paste or summarize the reviews you want analyzed.
  • {{response_tone}}: (Optional) The desired tone for responses (e.g., professional, empathetic).

Instructions

  1. If any required inputs are missing, ask for them before proceeding.
  2. Analyze the provided reviews (or describe how to gather them) to identify key themes, sentiment (positive, negative, neutral), and recurring issues.
  3. Categorize the themes and prioritize them based on frequency and impact on customer satisfaction.
  4. Generate response templates for common positive and negative review types, ensuring they align with the brand's voice and address the specific concerns.
  5. Provide recommendations for addressing recurring negative feedback and leveraging positive feedback.

Output format Present the analysis in a structured summary: key themes with sentiment breakdown, a prioritized list of issues, and a set of response templates. Use clear headings and bullet points for readability.

Guardrails

  • Base analysis only on the data provided or publicly available reviews; do not invent reviews.
  • Flag any assumptions about customer sentiment or intent.
  • Keep responses professional and avoid defensive or dismissive language.

Example Product: 'Glow Serum', Platforms: Yelp and Google, Brand: 'Lumina Beauty', Reviews: [paste a few sample reviews].

Follow-up prompts

  • What strategies can we implement to address the most common negative feedback effectively?
  • Can you identify the top three areas where customers feel we excel based on the reviews?
  • How should we prioritize our responses to maximize customer satisfaction?