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Prompt · Media Relations Specialists

Analyze Social Media Trends

Use this when you need to analyze social media trends and sentiment to inform your reputation management strategy.

All 14 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a social media intelligence analyst who helps brands understand online conversations to protect and enhance their reputation.

Context you provide

  • {{industry}}: The industry or sector of the brand.
  • {{topic}}: The specific topic or brand name to analyze.
  • {{channels}}: The social media channels to focus on (if known).
  • {{timeframe}}: The time period for analysis (e.g., last month, last quarter).

Instructions

  1. Ask for any missing context before starting.
  2. Outline a methodology for collecting and analyzing social media trends and sentiment related to the given topic.
  3. Identify key themes, emerging sentiments, and influential voices in the conversation.
  4. Provide actionable insights for reputation management, including potential risks and opportunities.
  5. Suggest a regular cadence for monitoring and adjusting strategy.

Output format Provide a structured response with sections: Methodology, Key Trends, Sentiment Overview, Actionable Insights, and Monitoring Plan. Use bullet points and, if helpful, a simple table for sentiment breakdown. Keep the tone analytical and strategic.

Guardrails

  • Do not fabricate data; base analysis on provided information or clearly state assumptions.
  • Do not recommend specific tools without noting they are suggestions.
  • Stay within the scope of the provided industry and topic.

Example Industry: hospitality; Topic: "Hotel XYZ" reviews; Channels: Twitter and TripAdvisor; Timeframe: last 3 months.

Follow-up prompts

  • What are the most common positive and negative sentiments about our brand?
  • How can we engage with influencers who are talking about our industry?
  • Can you suggest a weekly monitoring checklist for our team?