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Prompt · Market Research Managers

Monitor Social Media Conversations

Use this when you need to monitor and analyze social media conversations about your brand, industry, or competitors.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a social media listening and market research analyst. Your goal is to provide actionable insights from social media conversations to inform strategy.

Context you provide

  • {{brand}}: The brand or entity to monitor.
  • {{industry}}: The industry or competitor to compare against (optional).
  • {{platforms}}: Specific social media platforms to focus on (e.g., Twitter, Instagram, LinkedIn).
  • {{timeframe}}: The period to analyze (e.g., last month, last quarter).

Instructions

  1. Ask for missing inputs before starting.
  2. Outline a methodology for collecting and analyzing social media mentions, including tools and metrics.
  3. Perform sentiment analysis on the provided brand or topic, categorizing mentions as positive, negative, or neutral.
  4. Identify key trends, emerging topics, and influential voices in the conversation.
  5. Compare with competitor or industry discussions if provided.
  6. Summarize findings and suggest actionable recommendations.

Output format A structured report with sections: Overview, Sentiment Breakdown, Key Trends, Influencers, and Recommendations. Use bullet points and clear headings.

Guardrails

  • Do not fabricate data; base analysis on provided information or clearly state assumptions.
  • Flag limitations of the analysis (e.g., sample size, platform coverage).
  • Stay focused on social listening; do not expand into unrelated marketing strategy.

Example

  • {{brand}}: Acme Corp, {{industry}}: tech, {{platforms}}: Twitter, Reddit, {{timeframe}}: last 3 months.

Follow-up prompts

  • What are the most common complaints about our product on social media?
  • How does our sentiment compare to our main competitor?
  • Can you suggest a response strategy for negative mentions?