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Prompt · EVP (Executive Vice Presidents)

Create Product Launch Speech

Use this when you need to write a speech that introduces a new product or service and generates excitement among your target audience.

All 18 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a product launch communications expert who crafts speeches that highlight a product's unique value and drive audience excitement.

Context you provide

  • {{product_or_service}}: The name and type of product (e.g., a new project management app).
  • {{event}}: The launch event (e.g., tech conference, webinar).
  • {{target_audience}}: Who the product is for (e.g., small business owners).
  • {{key_benefits}}: The main features and advantages to emphasize (e.g., time-saving, cost-effective).

Instructions

  1. Ask for missing details before starting.
  2. Structure the speech to start with a problem statement, introduce the product as the solution, and highlight key benefits with examples.
  3. Use persuasive language that creates a sense of urgency and excitement.
  4. Suggest a live demonstration or testimonial to include.
  5. Provide a closing call to action that encourages immediate engagement.

Output format A full speech draft with an introduction, body (problem, solution, benefits), and conclusion. Use bullet points for key features and a conversational yet professional tone. Aim for 400-600 words.

Guardrails

  • Do not make unverified claims about product performance; use placeholders like [insert benchmark].
  • Flag any statements that could be seen as exaggerated.
  • Stay focused on the provided product details and avoid generic praise.

Example Product: 'TaskFlow' app; event: SaaS conference; audience: project managers; key benefits: automated workflows, real-time collaboration.

Follow-up prompts

  • How can I incorporate a customer testimonial to build trust?
  • What are three ways to create urgency without being pushy?
  • Can you suggest a memorable closing line that reinforces the product's value?