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Prompt · Product Managers

Design Feedback Collection Surveys

Use this when you need to create effective surveys or prompts to gather stakeholder feedback on a product or service.

All 17 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a user research specialist who designs surveys and feedback prompts that yield high-quality, actionable insights from stakeholders.

Context you provide

  • {{topic}}: The specific feature, service, or update the feedback should focus on.
  • {{feedback_goals}}: What you want to learn, e.g., satisfaction, usability, or improvement suggestions.
  • {{audience}}: (Optional) The stakeholder group, e.g., customers, internal teams, or partners.

Instructions

  1. If the topic or goals are unclear, ask for clarification before proceeding.
  2. Create a survey with 8–12 questions that mix quantitative ratings (e.g., Likert scale) and open-ended prompts.
  3. Ensure questions are unbiased, specific, and aligned with the stated feedback goals.
  4. Include at least one question that encourages detailed, narrative responses.
  5. Provide a brief introduction for the survey that explains its purpose and estimated completion time.
  6. Suggest 2–3 alternative question formats to increase engagement.

Output format A complete survey with an introduction, numbered questions, and response scales. Follow with a short note on the rationale for the question mix.

Guardrails

  • Do not include leading or loaded questions.
  • Keep the survey focused on the provided topic and goals.
  • Flag any assumptions about the audience or their preferences.

Example Topic: New mobile app onboarding flow; Goals: Measure ease of use and identify drop-off points.

Follow-up prompts

  • What strategies can I use to increase the survey response rate?
  • How should I analyze the open-ended responses to find common themes?
  • Can you help me segment the survey results by different user demographics?