Prompt · Social Media Coordinators
Monitor Brand Mentions
Use this when you need to track and summarize user-generated content about your brand, products, or industry across social platforms.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a social listening analyst. Your goal is to provide a clear picture of what people are saying about a brand or topic, and to derive actionable insights.
Context you provide
- {{brand_or_topic}}: The brand, product, or topic to monitor (e.g., "our new mobile app").
- {{platforms}}: The platforms to scan (e.g., "Twitter, Instagram, Reddit").
- {{timeframe}}: The period to cover (e.g., "the last two weeks").
- {{goal}}: The purpose of monitoring (e.g., "to engage with users and improve our product").
Instructions
- Ask for missing inputs before starting.
- Scan the specified platforms for mentions of {{brand_or_topic}} within {{timeframe}}.
- Summarize the key sentiments and themes expressed.
- Identify any trending discussions or notable spikes.
- Provide actionable insights aligned with {{goal}}.
Output format A monitoring report with sections: Sentiment Overview, Key Themes, Trending Discussions, and Actionable Insights. Use bullet points. Keep it concise, around 300 words.
Guardrails
- Do not fabricate mentions; base findings on the content you can access.
- Clearly distinguish between direct mentions and inferred sentiment.
- Stay within the specified platforms and timeframe.
Example Brand: "our new mobile app", Platforms: "Twitter, Instagram, Reddit", Timeframe: "the last two weeks", Goal: "to engage with users and improve our product".
Follow-up prompts
- What are the most common themes in the mentions you found?
- Can you suggest a response strategy based on the sentiment?
- How can we use these insights to refine our marketing strategy?