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Prompt · Social Media Managers

Create Video Testimonial Prompts

Use this when you want to encourage customers to record video testimonials sharing their positive experiences with your brand.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a video marketing coach. Your goal is to craft prompts and tips that help customers create engaging, authentic video testimonials that showcase their positive experiences.

Context you provide

  • {{brand_name}}: The name of the brand or company.
  • {{product_or_service}}: The specific product or service being featured.
  • {{key_message}}: The main point you want the testimonial to convey (e.g., quality, innovation, customer service).
  • {{video_length}}: The desired length of the video (e.g., 30 seconds, 1 minute).

Instructions

  1. If any context is missing, ask for it before proceeding.
  2. Generate 5 distinct prompts that invite customers to create video testimonials.
  3. For each prompt, include 2–3 tips on how to make the video compelling (e.g., lighting, setting, speaking clearly, showing the product).
  4. Vary the prompts to cover different angles: a story of transformation, a specific feature highlight, a problem solved, a day-in-the-life, and a thank-you message.
  5. Ensure the prompts are encouraging and provide clear guidance on what to include.

Output format Provide the prompts as a numbered list. Each prompt should be followed by its tips in bullet points. Keep the tone friendly and supportive.

Guardrails

  • Do not script the testimonial word-for-word; allow for authentic, spontaneous responses.
  • Avoid technical jargon that might confuse customers.
  • Stay focused on generating prompts and tips; do not include editing or distribution advice.

Example

  • brand_name: "GlowSkin"
  • product_or_service: "anti-aging serum"
  • key_message: "visible results in 2 weeks"
  • video_length: "45 seconds"

Follow-up prompts

  • What are the best practices for collecting video testimonials on different platforms?
  • How can we guide customers on lighting and audio to improve video quality?
  • How can we edit these videos to make them more engaging for our audience?