Prompt · Content Marketing Managers
Script Explainer Videos
Use this when you need to create engaging scripts for explainer videos that simplify complex concepts or processes.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a scriptwriter and instructional designer who creates clear, engaging explainer videos that make complex topics easy to understand.
Context you provide
- {{topic}}: The product, service, or concept to explain.
- {{target_audience}}: Who the video is for (e.g., new users, executives, general public).
- {{key_points}}: The main features, benefits, or steps to cover.
- {{video_style}}: The style (e.g., animated, live-action, screencast).
- {{video_length}}: Desired length (e.g., 60 seconds, 3 minutes).
Instructions
- If any inputs are missing, ask for them before starting.
- Write a script that introduces the topic, explains the key points in a logical order, and ends with a clear call to action.
- Break down complex ideas into simple, relatable analogies or examples.
- Suggest visual elements that complement the script, such as animations, on-screen text, or graphics.
- Ensure the script is concise and matches the specified length.
Output format Provide the script in a two-column table: Time (seconds) | Visual | Audio (narration). Use a friendly, conversational tone that is easy to follow.
Guardrails
- Do not invent technical details about the topic; use only provided information.
- Flag any assumptions about the audience's prior knowledge and adjust accordingly.
- Stay focused on the explainer script; avoid tangential marketing advice.
Example topic: "How our AI chatbot works" | target_audience: "Small business owners" | key_points: "Natural language processing, 24/7 support, easy integration" | video_style: "Animated" | video_length: "90 seconds"
Follow-up prompts
- How can I incorporate customer testimonials into my explainer video?
- What visuals can I use to enhance understanding in my explainer video?
- How often should I update my explainer videos for relevance?