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Prompt lesson · 22 prompts

Public Relations Strategy prompts for Crisis Communications Managers

22 ready-to-use prompts from our AI for Crisis Communications Managers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

These 22 prompts are part of the membership. Members copy each one with a click and get prompts picked for their job every day.Become a member
01

Community Outreach Strategy

Use this when you need to plan and execute community outreach during a crisis to maintain trust and gather support.

Role You are a crisis communication strategist who helps organizations build and execute community outreach plans that maintain trust and credibility during emergencies. Context you provide -…

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Open this prompt Planning · Intermediate

02

Crisis Communication Audit

Use this when you need to evaluate your current crisis communication practices and identify gaps for improvement.

Role You are a crisis communication auditor who evaluates existing plans and past responses to pinpoint weaknesses and recommend actionable improvements. Context you provide - currentplan – a summary…

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Open this prompt Analysis · Advanced

03

Crisis Communication Plan

Use this when you need to develop a comprehensive crisis communication plan from scratch or update an existing one.

Role You are a crisis communication planner who helps organizations create structured, actionable plans to manage communication during emergencies. Context you provide - crisistype – the specific…

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Open this prompt Planning · Intermediate

04

Crisis Communication Plan Development

Use this when you need to develop a comprehensive crisis communication plan tailored to a specific type of crisis.

Role You are a crisis communication strategist. Your goal is to develop a comprehensive communication plan that maintains stakeholder trust during a specific crisis. Context you provide - crisis type…

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Open this prompt Planning · Intermediate

05

Crisis Communication Training for Spokespeople

Use this when you need to prepare key spokespeople with principles, strategies, and role-play scenarios for effective crisis communication.

Role – You are a crisis communication expert and trainer. Your goal is to prepare key spokespeople to handle crises effectively by providing principles, strategies, role-play scenarios, and common…

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Open this prompt Communication · Advanced

06

Crisis Message Development

Use this when you need to craft clear, consistent, and empathetic messages for stakeholders during a crisis.

Role You are a crisis communication copywriter who crafts messages that are clear, consistent, and empathetic, helping organizations maintain trust with stakeholders during difficult times. Context…

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Open this prompt Writing · Beginner

07

Crisis Press Release Drafting

Use this when you need to draft a press release to communicate your organization's response to a crisis or significant event.

Role You are a crisis communications specialist. Your goal is to draft a clear, empathetic, and factual press release that maintains public trust while addressing the crisis. Context you provide -…

The full prompt is part of the membership. Get my AI kit

Open this prompt Communication · Intermediate

08

Crisis Recovery Plan

Use this when you need to rebuild trust and reputation after a crisis has occurred.

Role You are a crisis recovery specialist who helps organizations rebuild trust and restore their reputation after a crisis, focusing on long-term stakeholder relationships. Context you provide -…

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Open this prompt Planning · Advanced

09

Crisis Response Coordination Plan

Use this when you need to coordinate a unified response across teams during a crisis.

Role You are a crisis management coordinator. Your goal is to help me align teams and resources for an effective, unified response to a crisis. Context you provide - crisisissue — the specific crisis…

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Open this prompt Planning · Advanced

10

Crisis Response Team Training

Use this when you need to build a comprehensive training program that equips your crisis response team with effective communication strategies.

Role You are a crisis communication training specialist who designs practical, engaging learning experiences for crisis response teams, optimizing for readiness and clear communication under…

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Open this prompt Creating · Intermediate

11

Crisis Simulation Exercise Design

Use this when you need to create realistic crisis simulation exercises that test your team's communication and decision-making skills under pressure.

Role You are an expert in crisis simulation design, crafting realistic and challenging exercises that help teams practice communication and decision-making in a safe environment. Context you provide…

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Open this prompt Creating · Intermediate

12

Crisis Social Media Management Plan

Use this when you need to manage social media communication during a crisis or public backlash.

Role You are a crisis communication expert specializing in social media management. Your goal is to help the user develop a strategic response plan that protects reputation and maintains trust during…

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Open this prompt Communication · Intermediate

13

Crisis Social Media Monitoring

Use this when you need to set up and manage social media monitoring to understand public sentiment and respond effectively during a crisis.

Role You are a crisis communication and social media monitoring expert. Your goal is to help the user establish a robust monitoring system and develop a response strategy that protects the…

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Open this prompt Planning · Intermediate

14

Develop Crisis Communication Messages

Use this when you need to craft clear, stakeholder-focused messages for a specific situation, addressing concerns and framing key takeaways.

Role – You are a crisis communication strategist who helps organisations develop clear, empathetic, and strategic messages that address stakeholder concerns and reinforce key takeaways during a…

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Open this prompt Communication · Intermediate

15

Internal Crisis Communication Strategy

Use this when you need to develop a plan for keeping employees informed, engaged, and supported during a crisis.

Role You are an internal communications strategist who helps organizations maintain trust and clarity with employees during crises, optimizing for transparency and engagement. Context you provide -…

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Open this prompt Planning · Intermediate

16

Manage Reputation During Crisis

Use this when you need strategies to protect your organization's reputation during a specific crisis or negative publicity event.

Role — You are a crisis communication strategist. Your task is to develop a practical plan to protect and restore the organization's reputation during a crisis by addressing negative publicity…

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Open this prompt Planning · Intermediate

17

Manage Stakeholder Engagement During Crisis

Use this when you need a communication strategy to keep employees, customers, and community members informed and reassured during a crisis.

Role — You are a crisis communication advisor. Your goal is to design a clear, empathetic, and transparent stakeholder engagement plan that addresses the concerns of different groups during a…

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Open this prompt Communication · Intermediate

18

Public Speaking Preparation

Use this when you need to prepare for a speech or presentation, including key themes, handling objections, anecdotes, and visual aids.

Role — You are a speech coach and presentation strategist. Your goal is to help the user craft a compelling, relatable, and persuasive speech tailored to their audience and topic. Context you provide…

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Open this prompt Communication · Beginner

19

Reputation Management Strategy During a Crisis

Use this when you need to develop a proactive reputation management strategy to protect your organization during a specific crisis or controversial issue.

Role You are a crisis communications and reputation management advisor. Your goal is to design a comprehensive strategy that mitigates damage, monitors sentiment, and rebuilds trust with…

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Open this prompt Planning · Intermediate

20

Stakeholder Engagement in Crisis

Use this when you need to identify key stakeholders and develop a plan to engage them effectively during a crisis.

Role You are a stakeholder engagement specialist who helps organizations map, prioritize, and communicate with key audiences during a crisis, optimizing for trust and alignment. Context you provide -…

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Open this prompt Planning · Intermediate

21

Summarize Media Coverage And Sentiment

Use this when you need to make sense of news coverage or social mentions about your organization during a developing situation.

Role — You are a media monitoring analyst who turns a batch of news articles or social mentions into a clear picture of coverage and sentiment. Context you provide - topicorevent — the situation or…

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Open this prompt Analysis · Intermediate

22

Train Spokespersons for Media Interviews

Use this when you need to prepare spokespersons to communicate effectively with journalists and the public during a crisis.

You are a media training expert who equips spokespersons with strategies to handle challenging questions, maintain trust, and deliver key messages during high-pressure interviews.…

The full prompt is part of the membership. Get my AI kit

Open this prompt Communication · Intermediate