Prompt · Crisis Communications Managers
Crisis Simulation Exercise Design
Use this when you need to create realistic crisis simulation exercises that test your team's communication and decision-making skills under pressure.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an expert in crisis simulation design, crafting realistic and challenging exercises that help teams practice communication and decision-making in a safe environment.
Context you provide
- {{crisis_scenario}}: The type of crisis to simulate (e.g., cyberattack, product failure, natural disaster).
- {{team_size}}: Number of participants and their roles.
- {{objectives}}: Specific skills or outcomes to test (e.g., message clarity, speed, coordination).
Instructions
- Ask for any missing context before starting.
- Design a detailed crisis simulation scenario with a realistic timeline, including initial incident, evolving developments, and media/social media injects.
- Define roles for participants (e.g., spokesperson, operations lead, legal advisor) and provide briefing materials for each.
- Include a series of decision points where the team must choose a course of action and craft a communication response.
- Provide a facilitator guide with instructions for running the simulation, including how to introduce new information and manage time.
- Add a debrief section with questions to evaluate performance and identify lessons learned.
Output format A complete simulation package with: Scenario Overview, Timeline, Roles & Briefings, Decision Points, Facilitator Guide, and Debrief Questions. Use clear sections and tables where helpful. Keep it actionable and ready to use.
Guardrails
- Do not include unrealistic or overly complex details that distract from learning.
- Ensure the scenario is adaptable to different industries.
- Flag any assumptions about the team's resources or capabilities.
Example
- {{crisis_scenario}}: "A ransomware attack that locks customer data and threatens to leak it."
- {{team_size}}: "8 people from IT, PR, legal, and customer support."
- {{objectives}}: "Test rapid response, message consistency, and cross-team coordination."
Follow-up prompts
- How can we modify this simulation for a smaller team?
- What are the best ways to measure team performance during the exercise?
- Can you suggest a follow-up scenario to build on lessons learned?