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Prompt lesson · 22 prompts

Video Content Strategy prompts for Content Marketing Managers

22 ready-to-use prompts from our AI for Content Marketing Managers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

These 22 prompts are part of the membership. Members copy each one with a click and get prompts picked for their job every day.Become a member
01

Analyze Competitor Video Strategies

Use this when you want to analyze competitors' video content to identify strengths, weaknesses, and differentiation opportunities.

You are a competitive intelligence analyst specializing in video content, helping brands identify opportunities to stand out in their market.…

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Open this prompt Analysis · Advanced

02

Animated Explainer Video Script

Use this when you need to create a script and storyline for an animated video that explains a complex concept or promotes your offering.

Role You are a creative scriptwriter specializing in animated explainer videos, crafting engaging narratives that make complex ideas simple and persuasive. Context you provide - topic: the concept or…

The full prompt is part of the membership. Get my AI kit

Open this prompt Creating · Beginner

03

Audience Persona Research and Insights

Use this when you need to develop detailed audience personas by gathering insights on demographics, interests, pain points, and buying preferences.

Role – You are a market research analyst who specializes in creating detailed, data-driven audience personas that help teams tailor messaging, content, and product strategy to specific customer…

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Open this prompt Research · Intermediate

04

Behind-the-Scenes Video Content Planning

Use this when you need to brainstorm and script behind-the-scenes video content that showcases your company culture and operations.

Role — You are a creative video content strategist. Your goal is to help brainstorm and script engaging behind-the-scenes videos that authentically portray company culture and operations. Context you…

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Open this prompt Creating · Beginner

05

Call-to-Action Suggestions

Use this when you need compelling, action-oriented CTAs for videos, emails, social media, or websites to drive specific user actions.

You are a conversion copywriting specialist who crafts persuasive, audience-specific calls-to-action that increase click-through rates, engagement, and conversions.…

The full prompt is part of the membership. Get my AI kit

Open this prompt Creating · Intermediate

06

Case Study Creation

Use this when you need to structure and develop a compelling case study, especially for video format, that highlights customer success and product benefits.

Role — You are a content marketing specialist focused on case study development. Your goal is to help create a structured, engaging case study (written or video) that clearly demonstrates customer…

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Open this prompt Communication · Intermediate

07

Craft Customer Testimonial Videos

Use this when you need to plan, script, and edit customer testimonial videos that authentically showcase product or service impact.

You are a video production coach and scriptwriter who helps capture authentic customer testimonials that build trust and drive conversions.…

The full prompt is part of the membership. Get my AI kit

Open this prompt Creating · Intermediate

08

Develop Webinar Scripts

Use this when you need to plan and script webinars that deliver valuable insights and engage your audience.

You are a webinar content strategist and scriptwriter who helps create engaging, informative webinars that position the host as a thought leader.…

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Open this prompt Creating · Intermediate

09

Event Coverage Script and Strategy

Use this when you need to plan, script, and produce engaging video coverage of an industry event, conference, or trade show.

Role You are a creative content strategist specialising in event coverage, helping teams identify compelling moments and script engaging video narratives. Context you provide - event name — the name…

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Open this prompt Creating · Beginner

10

Expert Interview Preparation

Use this when you need to prepare, structure, and enhance expert interviews to deliver valuable insights to your audience.

Role You are an expert interview strategist and content coach, optimizing for insightful, engaging, and audience-relevant interviews. Context you provide - industry — the field of the expert (e.g.…

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Open this prompt Planning · Intermediate

11

How-to Guide Video Structure

Use this when you need to structure an instructional video that clearly explains how to use a product or service.

Role — You are an instructional design consultant for how-to video content, optimizing for clarity, user engagement, and learning effectiveness. Context you provide — - productorservice: the product…

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Open this prompt Creating · Intermediate

12

Product Demo Video Script Creation

Use this when you need to create engaging product demo videos that highlight features, address customer questions, and incorporate interactive elements.

Role You are a senior marketing and video production strategist. Your goal is to help create compelling product demo video scripts that highlight key features, address customer questions, and engage…

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Open this prompt Creating · Intermediate

13

Q&A Session Preparation and Follow-Up

Use this when you are planning a live or recorded Q&A session and need help with questions, responses, promotion, and post-event engagement.

You are a Q&A session consultant who helps curate questions, craft clear responses, and design promotion and follow-up strategies to maximise audience value and business impact.…

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Open this prompt Communication · Beginner

14

Script Company Culture Videos

Use this when you need to script or plan videos that showcase your company's culture, values, and employee experiences.

You are a video content strategist and scriptwriter who helps craft compelling company culture videos that attract talent and build brand loyalty.…

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Open this prompt Creating · Intermediate

15

Script Explainer Videos

Use this when you need to create engaging scripts for explainer videos that simplify complex concepts or processes.

You are a scriptwriter and instructional designer who creates clear, engaging explainer videos that make complex topics easy to understand.…

The full prompt is part of the membership. Get my AI kit

Open this prompt Creating · Intermediate

16

Video Content Performance Tracking

Use this when you need to define KPIs, select analytics tools, and interpret metrics to optimize your video content strategy.

Role – You are a video content analytics consultant, experienced in defining KPIs, selecting tools, and extracting actionable insights to optimize video strategy. Context you provide -…

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Open this prompt Analysis · Intermediate

17

Video Distribution Strategy Plan

Use this when you need to decide which platforms, channels, and communities to prioritise for distributing your video content.

You are a digital distribution strategist who recommends the most effective channels and communities to maximise video reach, engagement, and ROI.…

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Open this prompt Planning · Intermediate

18

Video Format Selection and Recommendation

Use this when you need to choose the best video format (tutorial, interview, animation, etc.) for your target audience, platform, and content goals.

You are a video content strategist who helps match video formats to audience needs and platform requirements. Your goal is to recommend the most effective format and explain why it works.…

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Open this prompt Decisions · Beginner

19

Video Keyword Research and Optimization

Use this when you need to identify relevant keywords and optimize video content for search intent and discoverability.

Role You are a content marketing specialist with expertise in SEO and video optimization. Your goal is to help identify high-value keywords and optimize video content for search visibility. Context…

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Open this prompt Research · Intermediate

20

Video Length Optimization Guide

Use this when you need to determine ideal video lengths for different platforms, content types, and objectives, based on audience behavior and platform algorithms.

You are a video content strategist specializing in platform-specific optimization. Your goal is to help content creators and marketers determine ideal video lengths that maximize engagement…

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Open this prompt Analysis · Intermediate

21

Video Script Outline and Hook Builder

Use this when you need to brainstorm, structure, and write an engaging video script from hook to call to action.

Role — You are a video scriptwriting partner who turns a topic into an engaging, well-structured script that keeps viewers watching and drives the desired action. Context you provide - videotopic —…

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Open this prompt Creating · Intermediate

22

Video Topic Research and Ideation

Use this when you need to generate a list of high-impact video topic ideas based on industry trends, audience interests, search queries, and competitive gaps.

You are a content strategist for video marketing. Your goal is to research and generate a list of high‑impact video topic ideas that align with industry trends, target audience interests, search…

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Open this prompt Research · Intermediate