C3 AI Revamps Sales and Services Teams to Boost Growth
C3 AI, a leader in enterprise AI software, completed a major restructuring of its global sales and services organizations in Q1 2025. The goal is clear: to accelerate growth and improve customer success with fresh leadership at the helm.
Key Leadership Additions
- Rob Schilling joins as EVP and Chief Commercial Officer starting June 16, 2025. He brings nearly 25 years of enterprise sales leadership, including roles at Oracle, Nokia Software, SAP, and Siebel Systems. Schilling will oversee all sales, customer-facing teams, and alliances worldwide.
- John Kitchingman starts as General Manager for EMEA on June 30, 2025. His background includes leadership roles at Dassault Systèmes and IBM Global Services.
- Jeff Cosseboom steps in as Group VP for North America East Sales. With over 30 years in enterprise sales, he has held senior roles at Palladin Technologies, Salesforce-Vlocity, SAP, and Oracle.
- Lars Farnstrom becomes Group VP for the Nordics. His experience includes CEO roles and senior sales leadership at C3 AI and Siebel Systems.
- Alex Amato, promoted to Group VP of Customer Services, now leads all professional and customer service operations. He has spent nine years with C3 AI and recently restructured services to prioritize rapid value delivery for clients.
CEO’s Perspective on Transition and Outlook
Thomas M. Siebel, Chairman and CEO of C3 AI, acknowledged that Q1 sales results were below expectations. He cited short-term disruption from the reorganization and his limited involvement due to health issues as key factors.
Siebel shared, “I underestimated how much my direct participation influenced sales. Now, with new leadership fully in place and a strong product offering, we are positioned to accelerate growth moving forward.”
He also reported significant health improvements and confirmed that the company is actively searching for a new CEO to lead the next phase.
What This Means for Sales and Customer Support Professionals
The restructuring aims to sharpen focus on customer success and faster value realization. Sales teams will benefit from experienced leaders who understand enterprise software markets deeply. For customer support and services teams, the emphasis on consistent, high-impact service delivery promises better alignment with client needs.
These changes signal that C3 AI is committed to strengthening its sales and service capabilities to capture the growing enterprise AI market effectively.
About C3 AI
C3 AI offers a suite of enterprise AI applications, including the C3 Agentic AI Platform, industry-specific SaaS AI applications, and C3 Generative AI solutions. These products support digital transformation across various industries, helping organizations deploy and operate AI at scale.
For professionals interested in how AI tools are shaping enterprise sales and customer support, exploring specialized AI training can be valuable. Platforms like Complete AI Training offer courses relevant to sales and customer service roles adapting to AI-driven environments.
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