Duolingo CEO Faces Backlash Over AI-First Strategy and Addresses User Concerns
Duolingo’s CEO faced unexpected backlash after shifting to an AI-first strategy to personalize learning. He emphasizes balancing innovation with transparency and user trust.

Duolingo CEO on Going AI-First: ‘I Did Not Expect the Blowback’
Duolingo’s CEO, Luis von Ahn, recently faced strong criticism after the company shifted to an AI-first strategy. The move aims to enhance the platform’s language-learning capabilities but has raised concerns about AI’s role and risks in education.
Von Ahn admitted that while some resistance was expected, the intensity of the backlash caught him off guard. He stressed the need to balance innovation with user trust, emphasizing transparency in how AI is integrated into the platform.
Balancing Innovation and Trust
The CEO highlighted the company’s commitment to maintaining high-quality educational content. At the same time, Duolingo seeks to leverage AI to create more personalized learning experiences that help users meet their language goals efficiently.
Von Ahn also pointed out the importance of fostering open communication with users. Duolingo is actively engaging with its community to address concerns and ensure the platform evolves in line with user expectations.
AI in Education: Opportunities and Challenges
- AI can adapt lessons to individual learning styles, improving engagement and outcomes.
- Transparency about AI’s role builds user confidence and helps mitigate fears around automation.
- Maintaining content quality alongside AI integration remains a priority to preserve educational value.
For executives and strategists evaluating AI-driven transformations, Duolingo’s experience underscores the importance of managing change with clear communication and a focus on user trust.
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