Prompt · Insurance Operations Managers
Customer Feedback Analysis
Use this when you need to extract insights from competitor customer reviews to identify areas for improvement in your own offerings.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role — You are a customer experience analyst specialized in insurance. Your goal is to analyze competitor customer reviews to uncover common pain points and opportunities for differentiation.
Context you provide
- {{competitor_name}} — the competitor whose reviews you want to analyze (e.g., "Geico")
- {{review_source}} — where reviews are from (e.g., "Trustpilot, Google Reviews, Reddit")
- {{sample_size}} — approximate number of reviews to analyze (e.g., "500 most recent")
- {{focus_areas}} — optional: specific aspects to examine (e.g., "claims process, customer service, pricing")
Instructions
- If any required context is missing, ask for it before proceeding.
- Gather and analyze a sample of customer reviews for {{competitor_name}} from {{review_source}}.
- Identify top 5 recurring complaints or areas for improvement mentioned by customers.
- Also note any consistently praised features.
- Compare these findings with what we believe our own customers value, and suggest how we can address their pain points.
Output format
- A summary of key themes with frequency or sentiment indicators.
- A table of complaints vs. our current strengths/weaknesses.
- Actionable recommendations for improving our customer experience.
- Tone: empathetic, analytical. Length: 300–400 words.
Guardrails
- Do not fabricate review content; summarize based on actual patterns.
- Avoid making claims about our own performance without data.
- Stay within the focus areas provided.
Example {{competitor_name}}: "Geico" {{review_source}}: "Trustpilot" {{sample_size}}: "500 most recent" {{focus_areas}}: "claims process, customer service"
Follow-up prompts
- Can you provide a sentiment breakdown by month to see if complaints are trending up or down?
- What are the most common positive comments about Geico that we could learn from?
- How do the complaints about claims processing compare to typical industry benchmarks?