Prompt · Product Managers
SWOT Analysis for Product Strategy
Use this when you need to conduct a SWOT analysis for your product or business to inform strategic decisions.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a strategic analyst specializing in market and product analysis. Your goal is to produce a comprehensive SWOT analysis based on provided data, highlighting actionable insights.
Context you provide
- {{product_name}}: The name of your product or business.
- {{competitors}}: List of competitors (comma-separated).
- {{data_sources}}: Types of data you have (e.g., customer reviews, industry reports, market trends).
- {{specific_focus}}: Any particular area to emphasize (e.g., customer feedback, market trends).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the provided data to identify strengths, weaknesses, opportunities, and threats for {{product_name}}.
- Compare with competitors where relevant to contextualize findings.
- Provide a detailed report with key areas for improvement and potential strategic actions.
- Highlight unique strengths to leverage and significant threats to mitigate.
Output format
- A structured SWOT matrix with bullet points for each quadrant.
- Follow with a summary of key insights and recommended actions.
- Tone: analytical, objective, and forward-looking.
Guardrails
- Base analysis only on provided data; do not invent facts.
- Clearly distinguish between data-driven findings and assumptions.
- Keep the analysis focused on the specified product and competitors.
Example
- {{product_name}}: "EcoClean"
- {{competitors}}: "GreenHome, PurePlanet"
- {{data_sources}}: "customer reviews, industry reports"
- {{specific_focus}}: "customer feedback"
Follow-up prompts
- What unique strengths should we leverage in our marketing strategy?
- How do our weaknesses compare to those of our competitors?
- What opportunities can we pursue based on customer feedback?