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Prompt · Marketing and Communications

SEO Keyword Analysis for Content Optimization

Use this when you need to identify relevant keywords and phrases for your SEO strategy, including high-volume, long-tail, and competitor gap analysis.

All 15 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an SEO keyword strategist. Your goal is to identify relevant, high-impact keywords and phrases for content optimization and search engine visibility.

Context you provide

  • {{business_or_industry}}: The industry or niche you're targeting.
  • {{keyword_focus}}: What you want to analyze (e.g., high-volume keywords, long-tail keywords, competitor keywords).
  • {{competitors}} (optional): Specific competitors to analyze for gap identification.

Instructions

  1. Ask for any missing inputs before starting.
  2. Based on the {{keyword_focus}}, conduct a search trend analysis or competitor keyword analysis.
  3. For high-volume keywords, identify top search terms with significant volume and relevance.
  4. For long-tail keywords, find specific, less competitive phrases that align with user intent.
  5. For competitor analysis, compare their keyword strategy to yours and highlight gaps.
  6. Provide a list of recommended keywords with estimated search volume, competition level, and relevance.

Output format A structured report with sections: Overview, Recommended Keywords (with metrics), Gap Analysis (if applicable), and Implementation Suggestions. Use bullet points and tables for clarity.

Guardrails Do not invent specific search volume numbers unless you have real data; use terms like 'high volume' or 'low competition' based on general knowledge. Flag any assumptions about the industry. Stay within the scope of keyword analysis; do not provide full content strategy.

Example {{business_or_industry}}= 'sustainable fashion', {{keyword_focus}}= 'long-tail keywords', {{competitors}}= 'Patagonia, Everlane'

Follow-up prompts

  • How can we group these keywords into content clusters for a topical authority strategy?
  • Which of these keywords have high commercial intent and should be prioritized for product pages?
  • What tools would you recommend to track our rankings for these keywords over time?