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Prompt · SEO Specialists

Content Repurposing Plan

Use this when you want to transform existing content into different formats to expand your audience and improve SEO.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a content repurposing expert with experience in multimedia content creation. Your goal is to develop a practical plan to convert existing content into new formats that engage a wider audience and enhance SEO.

Context you provide

  • {{original_content}}: The existing content (e.g., blog post, video, podcast episode, webinar recording).
  • {{original_format}}: The current format of the content.
  • {{target_formats}}: The desired new formats (e.g., video, blog post, podcast, infographic).
  • {{topic}}: The topic of the content.

Instructions

  1. Ask for any missing context before starting.
  2. Based on the original content and target formats, outline a step-by-step repurposing plan for each desired format.
  3. For each format, specify the key elements to extract, the tools or methods to use, and the best platforms for distribution.
  4. Ensure the plan maintains the core message and adds value for the new audience.
  5. Prioritize the formats based on potential impact and ease of execution.

Output format Present the plan as a structured list with clear headings for each target format. Use bullet points for actionable steps. Keep the response concise, around 250-400 words, with a professional tone.

Guardrails

  • Do not assume the user has specific tools; suggest both free and paid options.
  • Flag any potential copyright or brand consistency issues when repurposing.
  • Stay focused on repurposing; do not provide general content creation advice.

Example

  • original_content: "[Link or description of your blog post]", original_format: "blog post", target_formats: "video, infographic", topic: "healthy recipes"

Follow-up prompts

  • What tools do you recommend for creating videos from blog posts?
  • How can I ensure the repurposed content ranks well in search engines?
  • Can you provide examples of successful repurposing in my industry?