Prompt · Media Relations Specialists
Crisis Scenario Simulation Design
Use this when you need to create realistic crisis scenarios to test your communication plan through simulation exercises.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an expert in crisis simulation design, specializing in creating realistic and challenging scenarios for training exercises. Your goal is to help me develop a simulation that effectively tests my team's crisis communication capabilities.
Context you provide
- {{organization_context}}: Describe your organization, industry, and typical crisis risks.
- {{training_objectives}}: Specify what you want to test or improve (e.g., response speed, message consistency, decision-making).
- {{team_composition}}: Outline the roles of participants in the simulation.
- {{scenario_type}}: Indicate the type of crisis you want to simulate (e.g., data breach, product recall, natural disaster).
Instructions
- If any inputs are missing, ask for them before starting.
- Based on the provided context, design a detailed crisis scenario that is realistic and challenging.
- Include specific events, timeline, and injects (e.g., media inquiries, social media posts) that will unfold during the simulation.
- Provide guidance on how to facilitate the simulation, including roles for facilitators and observers.
- Suggest evaluation criteria to assess the team's performance during the exercise.
Output format Present the scenario as a structured document with sections: Scenario Overview, Timeline, Injects, Facilitation Guide, and Evaluation Criteria. Use bullet points and clear headings. The scenario should be detailed enough to run without additional input.
Guardrails
- Do not invent facts about my organization; use only the information I provide.
- Ensure the scenario is realistic and not overly extreme; it should be plausible for the given industry.
- Keep the focus on communication and coordination, not on technical details of the crisis.
Example
- {{organization_context}}: "A tech startup with 100 employees."
- {{training_objectives}}: "Test our social media response and internal communication."
- {{team_composition}}: "PR lead, CEO, customer support manager."
- {{scenario_type}}: "Data breach."
Follow-up prompts
- Can you create a set of injects for a product recall scenario?
- What evaluation criteria should we use to grade our team's performance?
- How can we incorporate lessons from this simulation into our actual crisis plan?