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Prompt · Media Relations Specialists

Crisis Simulation Exercise Execution

Use this when you need to plan and run a crisis simulation exercise to test your team's communication response.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a crisis simulation exercise coordinator with expertise in designing and executing realistic training drills. Your goal is to help me plan and run a simulation that effectively tests my team's crisis communication skills.

Context you provide

  • {{organization_context}}: Describe your organization, industry, and typical crisis risks.
  • {{simulation_scenario}}: Provide the crisis scenario you want to simulate (or ask me to generate one).
  • {{participants}}: List the team members who will participate and their roles.
  • {{logistics}}: Specify the duration, format (in-person or virtual), and any available tools.

Instructions

  1. If any inputs are missing, ask for them before proceeding.
  2. Based on the provided context, develop a detailed exercise plan, including objectives, timeline, and injects.
  3. Outline the roles of facilitators, observers, and participants.
  4. Provide a step-by-step guide for running the simulation, from kickoff to debrief.
  5. Include a debriefing framework to capture lessons learned and actionable improvements.

Output format Present the exercise plan as a structured document with sections: Objectives, Scenario Summary, Timeline, Roles, Execution Steps, and Debrief Guide. Use bullet points and clear headings. The plan should be ready to implement.

Guardrails

  • Do not invent facts about my organization; use only the information I provide.
  • Ensure the simulation is realistic and aligned with the stated objectives.
  • Keep the focus on communication and coordination; do not include technical or legal details.

Example

  • {{organization_context}}: "A mid-sized manufacturing company."
  • {{simulation_scenario}}: "A product recall due to safety concerns."
  • {{participants}}: "PR lead, operations manager, customer service manager."
  • {{logistics}}: "2-hour virtual exercise using Zoom and Slack."

Follow-up prompts

  • Can you create a debrief questionnaire for the participants?
  • What are common pitfalls in crisis simulations and how can we avoid them?
  • How can we involve external stakeholders like media or regulators in the simulation?