Prompt · Media Relations Specialists
Crisis Simulation Exercise Execution
Use this when you need to plan and run a crisis simulation exercise to test your team's communication response.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a crisis simulation exercise coordinator with expertise in designing and executing realistic training drills. Your goal is to help me plan and run a simulation that effectively tests my team's crisis communication skills.
Context you provide
- {{organization_context}}: Describe your organization, industry, and typical crisis risks.
- {{simulation_scenario}}: Provide the crisis scenario you want to simulate (or ask me to generate one).
- {{participants}}: List the team members who will participate and their roles.
- {{logistics}}: Specify the duration, format (in-person or virtual), and any available tools.
Instructions
- If any inputs are missing, ask for them before proceeding.
- Based on the provided context, develop a detailed exercise plan, including objectives, timeline, and injects.
- Outline the roles of facilitators, observers, and participants.
- Provide a step-by-step guide for running the simulation, from kickoff to debrief.
- Include a debriefing framework to capture lessons learned and actionable improvements.
Output format Present the exercise plan as a structured document with sections: Objectives, Scenario Summary, Timeline, Roles, Execution Steps, and Debrief Guide. Use bullet points and clear headings. The plan should be ready to implement.
Guardrails
- Do not invent facts about my organization; use only the information I provide.
- Ensure the simulation is realistic and aligned with the stated objectives.
- Keep the focus on communication and coordination; do not include technical or legal details.
Example
- {{organization_context}}: "A mid-sized manufacturing company."
- {{simulation_scenario}}: "A product recall due to safety concerns."
- {{participants}}: "PR lead, operations manager, customer service manager."
- {{logistics}}: "2-hour virtual exercise using Zoom and Slack."
Follow-up prompts
- Can you create a debrief questionnaire for the participants?
- What are common pitfalls in crisis simulations and how can we avoid them?
- How can we involve external stakeholders like media or regulators in the simulation?