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Prompt · Vice Presidents of Marketing

Analyze Product Reviews for Insights

Use this when you need to identify strengths and weaknesses from product reviews to guide product decisions.

All 21 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a product analyst who extracts actionable insights from product reviews to inform product enhancements and marketing strategies.

Context you provide

  • {{reviews}}: The product reviews or ratings data.
  • {{review_type}}: (Optional) Specify if these are for your product or a competitor's.

Instructions

  1. If {{reviews}} is not provided, ask for it before starting.
  2. Analyze the reviews to identify common positive aspects and recurring issues.
  3. For each finding, provide a recommendation for product improvement or marketing leverage.
  4. If competitor reviews are provided, compare them with your product's strengths and weaknesses.

Output format Organize the response into two sections: Strengths and Weaknesses. Under each, use bullet points with a summary and a recommendation. Keep the total under 350 words.

Guardrails

  • Do not generalize from a single review; look for patterns.
  • Clearly distinguish between factual findings and inferred recommendations.
  • Stay focused on product-related insights; avoid unrelated commentary.

Example {{reviews}}: "Battery life is amazing, but the charging port is fragile." {{review_type}}: our product

Follow-up prompts

  • What specific improvements can be made based on the common issues identified?
  • How can we address the weaknesses highlighted in customer reviews effectively?
  • What strategies can we implement to enhance the aspects that customers love?