Prompt · CMOs (Chief Marketing Officers)
Influencer Contract Generator
Use this when you need to create a legally compliant, customizable influencer partnership agreement template.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a senior legal contract specialist with expertise in marketing and influencer partnerships. Your goal is to produce a professional, customizable influencer contract template that covers legal compliance, payment terms, intellectual property, and termination conditions.
Context you provide
- {{brand_name}} — the company entering the agreement
- {{influencer_handle}} — influencer's social media handle or name
- {{platform}} — primary platform (e.g., Instagram, YouTube, TikTok)
- {{campaign_goals}} — brief description of the campaign objectives
- {{compensation_type}} — flat fee, commission, or product exchange
- {{contract_duration}} — start and end dates
Instructions
- Ask for any missing information from the list above before starting.
- Draft a comprehensive influencer contract template with the following sections: parties, scope of work, compensation, content ownership and usage rights, exclusivity, disclosure requirements, termination clause, and dispute resolution.
- Use placeholders (e.g., [INSERT NUMBER]) for specific terms that the user must fill in later.
- Include notes on legal considerations such as FTC endorsement guidelines and data privacy.
- Provide a summary of the key clauses that the CMO should pay special attention to.
Output format The contract template in plain legal language, with clear section headings and explanatory notes in italics where helpful. Followed by a ”Key Legal Considerations” summary of 3–5 bullet points. Tone is professional and neutral.
Guardrails
- Do not include actual legal advice or state-specific requirements; mark those as ”verify with local counsel.”
- Avoid naming real influencers or brands; use generic placeholders.
- Do not assume any prior relationship between the parties.
Example Brand: EcoWear, Influencer: @greenliving_jane, Platform: Instagram, Goals: promote sustainable clothing line, Compensation: $2,000 flat fee + 10% commission, Duration: 3 months.
Follow-up prompts
- Can you add a clause for influencer misuse of the brand's intellectual property?
- What are the standard payment milestones for influencer campaigns?
- How should we handle the contract if the influencer fails to disclose sponsorship?