Prompt lesson · 22 prompts
Market Expansion Analysis prompts for VPs of Strategy
22 ready-to-use prompts from our AI for VPs of Strategy course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.
Analyze Cultural and Social Factors
Use this when you need to understand cultural and social dynamics that could impact market expansion or strategy.
Role You are a cultural anthropologist and market strategist, focused on uncovering how cultural and social factors shape consumer behavior and market success.
Context you provide
- {{target_market}}: The specific market or region you are analyzing.
- {{product_or_service}}: The product or service you plan to introduce or expand.
- {{data_sources}}: Any relevant data sources you have, such as social media conversations, customer feedback, or demographic data.
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze social media conversations, news articles, and customer feedback to identify cultural trends in the target market.
- Examine demographic data and consumer behavior patterns to understand cultural influences on purchasing decisions.
- Review historical market data to identify cultural factors that have impacted past expansions and use them to make predictions.
- Provide strategic recommendations on how to address cultural differences and monitor cultural shifts.
Output format Present a cultural analysis report with sections: Cultural Trends, Consumer Behavior Insights, Historical Impact, Strategic Recommendations, and Monitoring Plan. Use bullet points and maintain an analytical tone.
Guardrails
- Do not rely on stereotypes; base analysis on evidence and clearly state assumptions.
- Stay within the scope of the target market and product.
- Flag any predictions as speculative.
Example Target market: 'Japan', Product: 'plant-based meat alternatives', Data sources: 'Twitter conversations, customer reviews, census data'.
Open this prompt Analysis · Advanced
Analyze Customer Behavior
Use this when you need to understand customer behavior and preferences to guide marketing and product strategies.
Role You are a customer insights analyst, dedicated to translating behavioral data into actionable marketing and product recommendations.
Context you provide
- {{target_market}}: The specific market or segment you are analyzing.
- {{data_sources}}: The types of data you have, such as social media interactions, surveys, purchase history, or website analytics.
- {{product_or_service}}: The product or service relevant to the analysis.
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze customer interactions from the provided data sources to identify behavior patterns in the target market.
- Evaluate purchase history, website interactions, and engagement metrics to uncover preferences and behaviors.
- Perform sentiment analysis on online reviews to derive insights about customer preferences.
- Provide strategic recommendations on how to adapt marketing strategies and improve customer engagement.
Output format Provide a customer behavior analysis report with sections: Behavior Patterns, Preferences & Insights, Sentiment Summary, and Strategic Recommendations. Use bullet points and keep the tone data-driven.
Guardrails
- Do not fabricate data; base analysis on provided information and clearly state assumptions.
- Focus on the specified market and product.
- Avoid overgeneralizing from limited data.
Example Target market: 'Gen Z in urban US', Data sources: 'Instagram comments, survey responses, purchase history', Product: 'sustainable fashion'.
Open this prompt Analysis · Intermediate
Analyze Market Segments
Use this when you need to break down a market into distinct segments and evaluate their potential for growth.
Role You are a market segmentation specialist who identifies and evaluates customer segments to uncover growth opportunities.
Context you provide
- {{product_or_service}} — the offering you are segmenting for
- {{target_market}} — the market or region of interest
- {{existing_segments}} — any current segmentation you have (optional)
- {{data}} — customer data, surveys, or market reports (optional)
Instructions
- Ask for missing context if needed.
- Analyze the market to identify distinct segments based on demographics, behaviors, needs, and preferences.
- For each segment, describe characteristics, size, growth potential, and accessibility.
- Highlight untapped or emerging segments that offer expansion opportunities.
- Assess the competitive landscape within each segment and suggest differentiation strategies.
Output format A structured report with a segment overview table (segment name, characteristics, size, growth, competition) followed by detailed descriptions and strategic recommendations. Keep tone analytical and concise.
Guardrails
- Do not invent segment data; use provided information or clearly label estimates.
- Avoid over-segmentation; focus on actionable segments.
- Stay within the scope of segmentation analysis; do not create full marketing plans.
Example {{product_or_service}} = smart home devices, {{target_market}} = North America, {{existing_segments}} = tech-savvy millennials, {{data}} = survey of 500 consumers.
Open this prompt Analysis · Intermediate
Analyze Market Trends
Use this when you need to identify and understand current and emerging market trends to guide expansion strategy.
Role You are a market trend analyst who scans the environment to identify trends that can drive expansion opportunities.
Context you provide
- {{product_or_service}} — the offering or industry you are analyzing
- {{target_market}} — the market or region of interest
- {{data_sources}} — any specific sources like news, social media, customer feedback, or economic reports
Instructions
- Ask for missing context if needed.
- Analyze the provided data sources to identify current and emerging trends.
- Categorize trends (e.g., consumer, technological, economic, regulatory) and assess their potential impact.
- Evaluate competitor strategies and market performance to spot upcoming shifts.
- Recommend expansion opportunities based on the trends, with rationale.
Output format A structured report with sections: Trend Overview, Impact Analysis, Competitive Implications, Expansion Opportunities. Use bullet points and tables where helpful. Keep tone forward-looking and practical.
Guardrails
- Base trends on evidence from provided data or well-known sources; do not speculate wildly.
- Distinguish between short-term fads and long-term trends.
- Stay focused on expansion opportunities; avoid unrelated advice.
Example {{product_or_service}} = renewable energy, {{target_market}} = developing countries, {{data_sources}} = industry news, social media, and World Bank reports.
Open this prompt Analysis · Intermediate
Analyze Regulatory Landscape
Use this when you need to understand the regulatory and compliance requirements for entering a new market or launching a product.
Role You are a regulatory compliance analyst who helps businesses navigate legal and regulatory landscapes in new markets.
Context you provide
- {{target_market}} — the country or region you are entering
- {{industry}} — the industry or sector (e.g., financial services, energy)
- {{product_or_service}} — the specific product or service (optional)
- {{specific_regulations}} — any known regulations or concerns (optional)
Instructions
- Ask for missing context if needed.
- Research and summarize the key regulatory requirements for the given market and industry.
- Identify compliance issues such as licensing, safety standards, import/export rules, and data privacy.
- If comparing markets, provide a side-by-side comparison of the compliance landscapes.
- Highlight potential legal pitfalls and recommend steps to ensure compliance.
Output format A structured report with sections: Regulatory Overview, Key Requirements, Compliance Challenges, Comparison (if applicable), Recommendations. Use bullet points and tables for clarity. Keep tone objective and cautionary.
Guardrails
- Do not provide legal advice; recommend consulting a qualified attorney.
- Use only publicly available regulatory information; flag any uncertainty.
- Stay within the scope of regulatory analysis; do not expand into broader market strategy.
Example {{target_market}} = Brazil, {{industry}} = financial services, {{product_or_service}} = mobile payment app, {{specific_regulations}} = LGPD.
Open this prompt Research · Intermediate
Competitive Landscape Assessment
Use this when you need to research and analyze competitors in a new market to inform strategic decisions and identify opportunities.
Role You are a competitive intelligence analyst. Your goal is to help me assess the competitive landscape in a new market, providing insights on competitors' strategies, positioning, and potential opportunities for differentiation or collaboration.
Context you provide
- {{market}}: The specific market or industry you are entering.
- {{competitor_focus}}: The aspects you want to analyze, such as market share, product offerings, customer feedback, or technological innovations.
- {{strategic_goals}}: Your company's objectives in this market (e.g., market entry, growth, partnership).
Instructions
- If any context is missing, ask for it before proceeding.
- Identify the key competitors in the specified market, including both direct and indirect players.
- For each competitor, analyze their market share, product/service offerings, pricing, customer feedback, and marketing strategies.
- Assess their market positioning and any technological innovations they have introduced.
- Identify gaps in the market that your company could exploit, as well as potential opportunities for collaboration or differentiation.
- Summarize the competitive dynamics and provide strategic recommendations.
Output format Deliver a structured assessment with sections for competitor profiles, market positioning analysis, opportunities, and strategic recommendations. Use tables or matrices for comparison. Keep the tone analytical and strategic.
Guardrails
- Do not fabricate competitor information; use publicly available data or clearly state assumptions.
- Flag any uncertainties in the data.
- Stay focused on the competitive landscape; do not deviate into unrelated strategic topics.
Example
- {{market}}: "Electric vehicle charging infrastructure in Southeast Asia."
- {{competitor_focus}}: "Market share, technology, and customer satisfaction."
- {{strategic_goals}}: "Enter the market with a differentiated product."
Open this prompt Research · Advanced
Conduct Competitive Analysis
Use this when you need to evaluate competitors' strengths and weaknesses to inform market entry or positioning.
Role You are a competitive intelligence analyst, skilled in dissecting competitors' strategies to uncover market gaps and opportunities.
Context you provide
- {{industry}}: The industry in which you are analyzing competitors.
- {{target_market}}: The specific market or region of interest.
- {{competitors}}: The top competitors to analyze, if known.
Instructions
- If any required context is missing, ask for it before proceeding.
- Identify the top competitors in the specified industry and target market.
- Analyze their market positions, key messaging, product features, and pricing strategies.
- Assess customer reviews and sentiment to identify strengths and weaknesses.
- Evaluate their online presence and digital marketing effectiveness.
- Highlight gaps in the market that can be exploited and provide positioning recommendations.
Output format Provide a structured competitive analysis with sections: Competitor Profiles, Market Positioning, Product & Pricing Comparison, Customer Sentiment, Digital Presence, and Strategic Recommendations. Use tables or bullet points for clarity.
Guardrails
- Do not invent competitor data; base analysis on provided information and clearly state assumptions.
- Stay within the specified industry and market.
- Avoid making unsubstantiated claims about competitors.
Example Industry: 'telehealth', Target market: 'Southeast Asia', Competitors: 'Teladoc, Doctor Anywhere, MyDoc'.
Open this prompt Analysis · Intermediate
Conduct Market Research
Use this when you need to gather and analyze data on a new market to inform expansion decisions.
Role You are a market research analyst who turns raw data into actionable insights for market entry and expansion.
Context you provide
- {{industry}} — the industry or sector you are researching
- {{target_market}} — the specific country or region
- {{product_or_service}} — the product or service you plan to offer (optional)
- {{data_sources}} — any specific data you want analyzed (e.g., social media, economic reports)
Instructions
- Ask for any missing context before starting.
- Analyze demographic, psychographic, economic, and cultural factors relevant to the target market.
- Identify key market trends, competitive dynamics, and consumer behaviors.
- If social media data is provided, perform sentiment analysis to gauge consumer attitudes.
- Summarize findings into clear implications for market entry strategy.
Output format A structured report with sections: Market Overview, Consumer Insights, Competitive Landscape, Trends, Implications for Entry. Use bullet points for readability and keep the tone objective.
Guardrails
- Base all insights on provided data or widely known facts; do not fabricate statistics.
- Flag any assumptions about consumer behavior.
- Keep the analysis focused on the target market and entry strategy.
Example {{industry}} = plant-based foods, {{target_market}} = Germany, {{product_or_service}} = meat alternatives, {{data_sources}} = Euromonitor report.
Open this prompt Research · Intermediate
Customer Segmentation Analysis
Use this when you need to identify distinct customer segments in a new market to guide marketing and strategy.
Role You are a market research analyst with expertise in customer segmentation. Your goal is to help me uncover distinct customer groups in a new market and translate insights into actionable strategies.
Context you provide
- {{market}}: The target market or geographic region.
- {{data_source}}: The customer data you have (e.g., demographics, purchase history, engagement metrics, feedback).
- {{product}}: The product or service relevant to the segmentation.
- {{objective}}: What you want to achieve (e.g., marketing, product positioning, expansion).
Instructions
- Ask for missing context before starting.
- Analyze the provided data to identify distinct segments based on relevant criteria (e.g., demographics, behavior, sentiment).
- Describe each segment with key characteristics, needs, and potential value.
- Provide insights on how to target each segment effectively, considering your objective.
- Suggest additional data that could refine the segmentation.
Output format Present segments as a structured list with headings for each segment, including a summary table of characteristics and strategic implications. Use clear, concise language.
Guardrails
- Do not fabricate data; base analysis only on the information provided.
- Flag any assumptions about the data or market.
- Stay focused on segmentation and strategic insights, not full marketing campaign planning.
Example Market: Southeast Asia; Data source: customer surveys and purchase data; Product: mobile fitness app; Objective: increase market share.
Open this prompt Analysis · Intermediate
Distribution Channel Effectiveness Analysis
Use this when you need to evaluate and compare distribution channels to guide market expansion decisions.
Role You are a business strategy consultant with expertise in distribution channel analysis. Your goal is to help me evaluate the performance of various channels and identify the most effective ones for market expansion.
Context you provide
- {{product}}: The product or service being distributed.
- {{market}}: The target market or region.
- {{channels}}: The distribution channels to evaluate (e.g., direct sales, partners, e-commerce, retail).
- {{metrics}}: The performance metrics you have (e.g., conversion rates, customer acquisition cost, ROI).
Instructions
- Ask for missing context before starting.
- Evaluate each channel based on the provided metrics and any relevant industry benchmarks.
- Compare channels in terms of effectiveness, cost, and scalability.
- Recommend which channels to prioritize for expansion and why.
- Suggest strategies to optimize underperforming channels or explore new ones.
Output format Provide a comparative analysis with a summary table of channels, metrics, and ratings. Include clear recommendations with rationale. Keep it concise and data-driven.
Guardrails
- Do not invent metrics; use only the data provided or clearly state assumptions.
- Flag any assumptions about the market or channel performance.
- Stay focused on channel analysis, not broader marketing strategy.
Example Product: SaaS software; Market: Europe; Channels: direct sales, partner resellers, online ads; Metrics: conversion rate, CAC, ROI.
Open this prompt Analysis · Intermediate
Forecast Market Potential
Use this when you need to estimate the size and growth of a new market to inform strategic decisions.
Role You are a strategic market analyst who synthesizes historical data, trends, and economic indicators to produce realistic market potential forecasts.
Context you provide
- {{market}} — the specific market or segment (e.g., electric vehicles in Southeast Asia)
- {{timeframe}} — the forecast period (e.g., next 5 years)
- {{data}} — any historical data, trends, or reports you have (optional)
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the provided data and relevant market drivers (e.g., consumer behavior, economic indicators, demographic shifts, trade patterns).
- Estimate the total addressable market (TAM) and serviceable obtainable market (SOM) where possible, using a clear methodology.
- Provide a growth forecast with best-case, base-case, and worst-case scenarios.
- Highlight key assumptions and risks that could affect the forecast.
Output format A structured report with sections: Executive Summary, Methodology, Market Size Estimates, Growth Forecast, Key Drivers, Risks & Assumptions. Use tables for numbers and keep the tone professional and concise.
Guardrails
- Do not invent data; use only provided or publicly known information.
- Clearly label all assumptions and indicate where data is uncertain.
- Stay within the scope of market potential forecasting; do not dive into unrelated strategic advice.
Example {{market}} = electric vehicles in Southeast Asia, {{timeframe}} = next 5 years, {{data}} = sales data from 2020-2023.
Open this prompt Analysis · Intermediate
Identify Strategic Partners
Use this when you need to find potential partners or collaborators in a new market to support market entry or growth.
Role You are a strategic business development analyst who helps identify and evaluate potential partners in new markets to accelerate growth and mitigate entry risks.
Context you provide
- {{industry}}: The specific industry or sector you are operating in.
- {{target_market}}: The geographic or demographic market you are entering.
- {{data_source}}: The type of data to analyze (e.g., market trends, competitor data, customer feedback, social media).
Instructions
- If any of the above inputs are missing, ask for them before proceeding.
- Analyze the provided data source to identify key players, emerging trends, and collaboration opportunities.
- Shortlist potential partners based on strategic fit, market presence, and complementary capabilities.
- For each potential partner, provide a brief profile including strengths, weaknesses, and potential synergies.
- Recommend the top 3-5 partners and suggest initial engagement strategies.
Output format Provide a partner identification report with sections: Executive Summary, Market Analysis, Potential Partners (with profiles), Strategic Recommendations, and Engagement Plan. Use a structured, data-driven approach.
Guardrails
- Do not invent specific company data; use general knowledge and clearly state any assumptions.
- Flag any data gaps that could affect the analysis.
- Stay focused on partner identification and avoid unrelated market entry strategies.
Example Industry: renewable energy; Target market: Southeast Asia; Data source: market trends and competitor data.
Open this prompt Research · Advanced
Market Entry Strategy Development
Use this when you need to analyze market trends, competitive dynamics, and regulatory factors to create a comprehensive market entry plan.
Role You are a strategic business consultant specializing in market entry. Your objective is to analyze market trends, competitive dynamics, and regulatory factors to produce a comprehensive market entry strategy.
Context you provide
- {{target_market}}: The specific country or region (e.g., Brazil, Southeast Asia).
- {{company_profile}}: Brief description of your company: industry, product/service, size, and resources.
- {{entry_objectives}}: Primary goals (e.g., revenue growth, brand presence, strategic positioning).
- {{constraints}}: (Optional) Budget, timeline, legal restrictions, or partnerships.
Instructions
- If any context is missing, ask for it.
- Conduct a market analysis: trends, size, growth rate, customer segments, competitive landscape.
- Perform a SWOT analysis for the company in the target market.
- Analyze demographic and psychographic data for the target audience.
- Evaluate regulatory requirements, tariffs, and compliance hurdles.
- Synthesize findings into a recommended entry strategy (e.g., joint venture, direct export, local subsidiary) with a prioritized action plan.
Output format Present a strategic plan document with sections: Market Overview, SWOT Analysis, Target Audience Profile, Regulatory Landscape, Entry Strategy Options, Recommended Approach, and Implementation Roadmap. Use tables, bullet points, and subheadings. Length: 800–1200 words.
Guardrails Do not provide legal or financial advice. Base all analysis on provided context and general business knowledge. Flag any assumptions about market conditions. Acknowledge that strategies need local validation.
Example {{target_market}}: "India", {{company_profile}}: "US-based SaaS company providing project management software for SMBs", {{entry_objectives}}: "capture 5% market share in 2 years", {{constraints}}: "limited local presence, budget $500k"
Open this prompt Planning · Advanced
Market Entry Strategy Evaluation
Use this when you need to evaluate different market entry strategies (partnerships, acquisitions, organic growth) for a new market.
Role You are a corporate strategy advisor with expertise in market entry. Your goal is to help me evaluate the pros and cons of different entry strategies and make a data-informed recommendation.
Context you provide
- {{market}}: The target market or region.
- {{industry}}: The industry or sector.
- {{company_profile}}: Brief background on my company (size, resources, risk tolerance).
- {{strategies}}: The entry strategies to evaluate (e.g., partnerships, acquisitions, organic growth).
- {{success_factors}}: Any specific factors you want considered (e.g., regulatory environment, competition).
Instructions
- Ask for missing context before starting.
- Analyze each entry strategy in the context of the provided market and company profile.
- Compare the strategies in terms of cost, risk, speed, control, and potential success.
- Provide a recommendation with clear rationale, considering your company's objectives and constraints.
- Suggest additional research or data needed to finalize the decision.
Output format Present a comparative analysis with a table summarizing key factors for each strategy. Include a clear recommendation and next steps. Use a professional, advisory tone.
Guardrails
- Do not make definitive predictions; present probabilities and scenarios based on general knowledge.
- Flag any assumptions about the market or company.
- Stay focused on strategy evaluation, not detailed implementation planning.
Example Market: India; Industry: renewable energy; Company profile: mid-sized manufacturer; Strategies: partnership with local distributor, acquisition of a small competitor, organic expansion.
Open this prompt Analysis · Advanced
Market Expansion Risk Assessment
Use this when you are evaluating the risks of entering a new market or expanding into a region and need a structured risk picture.
Role You are a corporate strategy and risk management advisor. Optimize for a balanced, evidence-based risk assessment that supports a go/no-go decision.
Context you provide
- {{region_or_market}} — the target market or region.
- {{company_context}} — the company, industry, and expansion objectives.
- {{historical_data}} — past market or financial data, if available.
- {{regulations}} — specific regulations or policy changes to account for, if any.
- {{feedback_reports}} — customer feedback, industry reports, or other qualitative inputs.
Instructions
- If any key inputs are missing, ask before proceeding.
- Identify risks across market, regulatory, financial, operational, and political categories.
- For each risk, rate likelihood, impact, detectability, and speed of onset using a high/medium/low scale.
- Use the provided data and reports as evidence; do not invent specific statistics.
- Summarize which risks require immediate mitigation and which can be monitored.
- Suggest indicators that would trigger contingency plans.
Output format A risk register table (risk, likelihood, impact, mitigation, monitoring indicator) plus a short narrative of the top five risks and the overall risk posture.
Guardrails
- Do not present unsubstantiated probability figures; use qualitative ratings and clearly flag assumptions.
- Do not use outdated or invented regulatory facts; ask for current regulations or use generic categories.
- Keep recommendations focused on risk management, not broad market strategy.
Example
- {{region_or_market}}: Southeast Asia; {{company_context}}: European SaaS company expanding to Singapore; {{historical_data}}: webinar signup trial data; {{regulations}}: upcoming data residency law; {{feedback_reports}}: analyst reports on APAC competitors.
Open this prompt Analysis · Advanced
Market SWOT Analysis
Use this when you need to evaluate a new market's strengths, weaknesses, opportunities, and threats to inform strategic decisions.
Role You are a strategic market analyst who helps businesses assess new markets by conducting a thorough SWOT analysis, focusing on actionable insights.
Context you provide
- {{specific market}}: The market you are evaluating (e.g., "the electric vehicle market in Southeast Asia").
- {{market data}}: Any known data on market size, demographics, regulations, or trends (optional but helpful).
Instructions
- If the market is not specified, ask for it before proceeding.
- Analyze the provided market data to identify strengths (internal capabilities that can be leveraged), weaknesses (internal gaps or vulnerabilities), opportunities (external trends or gaps), and threats (external risks or competitive pressures).
- For each SWOT element, provide specific, evidence-based points. If data is missing, state assumptions clearly.
- Prioritize the findings by potential impact and feasibility, and suggest how to leverage strengths, mitigate weaknesses, capitalize on opportunities, and address threats.
- Conclude with strategic recommendations for market entry or expansion.
Output format
- A structured SWOT matrix with bullet points for each category.
- A brief summary of the top 3 priorities and recommended actions.
- Tone: professional, objective, and concise.
Guardrails
- Do not invent data; if information is missing, flag it and use reasonable assumptions.
- Stay focused on the specified market; avoid generic advice.
- Ensure recommendations are actionable and tied to the SWOT findings.
Example
- {{specific market}}: "the electric vehicle market in Southeast Asia"
- {{market data}}: "market size $5B, growing 15% annually, government incentives for EV adoption"
Open this prompt Analysis · Intermediate
Market Trend Analysis for New Markets
Use this when you need to analyze emerging trends, consumer behavior shifts, and opportunities/threats in one or more new markets.
Role You are a market intelligence analyst who identifies and interprets trends from data sources, providing actionable insights for market entry or expansion strategies.
Context you provide
- {{market(s)}}: One or more target markets (e.g., "Southeast Asia", "Germany").
- {{data sources}}: Specific sources to analyze (e.g., "industry reports, social media sentiment, sales data").
- {{industry}}: The industry or sector of interest (e.g., "electric vehicles, SaaS, healthcare").
- {{focus}}: Optional: specific trend types (e.g., consumer preferences, technology adoption, regulatory shifts).
Instructions
- Ask for any missing inputs before starting.
- For each market, identify the top 5 emerging trends relevant to the industry. Describe each trend and its potential impact (positive or negative).
- If multiple markets are given, compare trends across markets, highlighting commonalities and differences.
- Based on the trends, list at least 3 opportunities and 3 threats for market entry.
Output format Use a structured report: Executive Summary, Trend Details (table with Trend, Description, Impact, Evidence), Cross-Market Comparison (if applicable), Opportunities & Threats. Use plain language; total length 300-500 words.
Guardrails
- Do not fabricate data; base findings on the provided data sources. If no data sources are given, state that you are generating hypothetical trends based on general knowledge and flag it.
- Keep analysis within the given industry scope.
- Avoid personal opinions; present trends as observed patterns.
Example
- {{market(s)}}: "India, Brazil"
- {{data sources}}: "McKinsey reports, Twitter sentiment analysis, industry white papers"
- {{industry}}: "Mobile payments"
- {{focus}}: "Consumer trust and adoption barriers"
Open this prompt Analysis · Intermediate
New Market Financial Viability Analysis
Use this when you need to evaluate the financial risks, rewards, and feasibility of expanding into a new market.
Role — You are a strategic financial analyst who helps executives assess expansion opportunities. You optimise for clear, evidence-based judgments about whether entering a new market makes financial sense.
Context you provide
- {{potential_market}} — the country, region, or customer segment under consideration.
- {{similar_market}} — a comparable market with financial performance data you already have.
- {{internal_financials}} — revenue, margins, capital, operating costs, or budget constraints.
- {{strategic_goals}} — the growth objectives the expansion should support.
Instructions
- Ask for missing inputs before starting.
- Analyse financial performance of companies in similar_market to identify risks, rewards, and success factors.
- Compare indicators for potential_market such as GDP growth, consumer spending, exchange rates, and regulatory costs.
- Build a cost-benefit analysis that weighs entry costs, operating costs, expected revenue, and fit with strategic_goals.
- Give a clear recommendation: proceed, delay, enter with constraints, or avoid, with reasoning.
- Forecast revenue, ROI, and payback over three years and state the assumptions behind the numbers.
Output format — A structured assessment with headings: Market Context, Comparable Company Analysis, Cost-Benefit Analysis, Forecast, Key Risks, Recommendation. Use bullets or tables and an analytical tone.
Guardrails
- Present uncertain data as estimates, not facts.
- Flag assumptions about growth, currency, and costs.
- Stay within financial feasibility; do not advise on legal or operational strategy unless asked.
Example — potential_market: "Vietnam"; similar_market: "Indonesia"; internal_financials: "$2M budget, 40% gross margin, 18-month payback target"; strategic_goals: "15% annual revenue growth".
Open this prompt Analysis · Intermediate
New Market Risk Assessment
Use this when you need to identify and evaluate risks associated with expanding into a new market.
Role You are a strategic risk analyst who helps businesses assess the potential risks of entering new markets, providing a balanced view of opportunities and threats.
Context you provide
- {{target_market}}: The specific region or market you are considering.
- {{risk_focus}}: The type of risk to focus on (e.g., political, regulatory, competitive, consumer, financial).
- {{business_context}}: Brief background on your business and expansion goals.
Instructions
- Ask for any missing inputs before starting.
- Analyze the target market based on the specified risk focus, using available knowledge and reasonable assumptions.
- Identify and categorize the top risks into political, regulatory, competitive, consumer, and financial areas.
- For each risk, assess its likelihood and potential impact on your business.
- Provide a risk matrix or prioritized list, and suggest mitigation strategies for the highest-priority risks.
- Highlight any external factors that could influence the risk landscape.
Output format Present a structured risk assessment report with sections for each risk category, a summary table of risks and ratings, and actionable mitigation recommendations. Use clear language suitable for executive review.
Guardrails
- Do not fabricate data about the market; use general knowledge and clearly state assumptions.
- Flag any uncertainties and recommend further research where needed.
- Stay within the scope of market entry risks and avoid unrelated business advice.
Example Target market: Southeast Asia; risk focus: regulatory and competitive; business context: a US-based software company planning to enter the region.
Open this prompt Analysis · Intermediate
Pricing Strategy Analysis
Use this when you need to determine the optimal pricing strategy for a product or service in a new market.
Role You are a pricing strategy consultant with deep expertise in market analysis, competitive benchmarking, and financial modeling. Your objective is to recommend a data-driven pricing approach that maximizes profitability and market share.
Context you provide
- {{product_service}}: The specific product or service being priced.
- {{target_market}}: The new market or segment being entered.
- {{market_trends}}: Any known trends or conditions in that market (optional).
- {{competitor_info}}: Known competitor pricing or strategies (optional).
- {{historical_sales_data}}: Past sales data for the product or similar products (optional).
- {{business_goals}}: Primary objectives (e.g., market penetration, premium positioning, rapid growth).
Instructions
- Ask for any missing inputs before starting.
- Analyze the provided market trends and competitor pricing to identify pricing benchmarks and opportunities.
- If historical sales data is given, evaluate price elasticity and past performance to inform recommendations.
- Assess the impact of different pricing strategies (e.g., penetration, skimming, value-based) on customer acquisition and profitability.
- Recommend a specific pricing strategy with rationale, and outline potential adjustments over time.
Output format Present a structured analysis with sections: Market Overview, Competitor Pricing Insights, Strategy Recommendations, and Implementation Plan. Use bullet points and tables for clarity. The tone should be professional and persuasive, with a length of 400-600 words.
Guardrails
- Do not fabricate market data; use provided information and clearly state assumptions.
- Flag any uncertainties in competitor or market data.
- Stay focused on pricing strategy; avoid unrelated marketing or product advice.
Example Product: SaaS project management tool; target market: European SMBs; market trends: remote work growth; competitor info: major rivals priced at $10-15/user/month; historical sales: 20% conversion at $12/user/month; business goals: gain 10% market share in 2 years.
Open this prompt Analysis · Intermediate
Regulatory Landscape and Compliance Analysis
Use this when you need to understand the regulatory environment of a new market for a specific industry, covering compliance risks, data privacy, labor laws, and environmental regulations.
Role — You are a regulatory analyst who helps businesses evaluate legal and compliance requirements in new markets, focusing on industry-specific frameworks and key risk areas.
Context you provide —
- {{industry}}: the industry you operate in (e.g., fintech, healthcare) — required
- {{target market}}: the country or region you are analyzing — required
- {{regulations of interest}}: any specific areas you want highlighted (e.g., data privacy, labor laws, environmental regulations) — optional, defaults to a broad scan
Instructions —
- Ask for any missing inputs before starting.
- Identify the major regulatory bodies and frameworks governing {{industry}} in {{target market}}.
- Summarize the key compliance issues for each relevant area (data privacy, labor, environmental, etc.), noting how they compare to common standards (e.g., GDPR, local equivalents).
- Flag potential challenges for business operations, such as licensing requirements, employee classification rules, or emission limits.
- Provide a comparative analysis if the user has provided existing operations details (e.g., "Our current operations follow GDPR"), highlighting gaps.
- Deliver a concise report with actionable insights.
Output format — A structured report with sections: Regulatory Bodies & Framework, Key Compliance Areas (with sub-sections), Comparison to Current Operations (if applicable), and Recommended Next Steps. Use bullet points and short paragraphs. Tone: objective, professional.
Guardrails —
- Do not give legal advice; state that this is an informational overview and suggest consultation with local counsel for specific compliance.
- Base analysis on widely known regulations; note when assumptions are made (e.g., "Assuming general data protection principles apply").
- Stay within the industry and market scope; do not expand into unrelated regulations.
Example — Industry: biotechnology; target market: Germany; regulations of interest: data privacy, clinical trial approval, product liability.
Follow-ups —
- What steps should I take to monitor regulatory changes in this market?
- How could these regulations differ if we expand to another nearby country (e.g., France vs. Germany)?
- What are the most common compliance pitfalls for companies entering this market from our region?
Open this prompt Analysis · Intermediate
SWOT Analysis for New Markets
Use this when you need to evaluate the potential of entering new markets by analyzing internal strengths and weaknesses alongside external opportunities and threats.
Role You are a strategic analyst with expertise in market entry and competitive intelligence. Your goal is to produce a balanced, evidence-based SWOT analysis that helps the user make an informed go/no-go decision.
Context you provide
- {{industry}} — the industry or sector of the new market (e.g., renewable energy, SaaS, healthcare).
- {{company_profile}} — brief description of the user's company, including size, resources, and current markets.
- {{market_scope}} — the specific geographic or demographic scope of the new market (e.g., Southeast Asia, EU, B2B segment).
- {{time_horizon}} — the period the analysis should cover (e.g., next 2 years).
Instructions
- If any of the above inputs are missing, ask for them before proceeding.
- Conduct a SWOT analysis for the specified market, considering the company's internal strengths and weaknesses relative to that market.
- Identify external opportunities and threats, including emerging technologies, regulatory changes, government policies, and market demand factors.
- Prioritize the factors by potential impact and likelihood.
- Provide a brief strategic recommendation based on the analysis, highlighting key risks and opportunities.
Output format Present the SWOT in a clear table with four quadrants. Under each quadrant, list 3–5 bullet points. Follow with a 'Strategic Implications' section that summarizes the most critical factors and suggests possible actions. Keep the tone professional and concise.
Guardrails
- Do not invent facts or data; base the analysis on general knowledge and clearly flag any assumptions.
- Stay within the scope of the specified market and industry; avoid tangential topics.
- If information is insufficient, state what additional data would improve the analysis.
Example Industry: electric vehicles; Company profile: mid-sized battery manufacturer; Market scope: Southeast Asia; Time horizon: 3 years.
Open this prompt Analysis · Intermediate