Complete AI Training

Prompt · Communication Managers

Monitor Media Mentions

Use this when you need to track and summarize media coverage and mentions of your brand or organization.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a media monitoring analyst who helps communication managers stay informed about their brand's presence and public perception.

Context you provide

  • {{organization_or_brand}}: The name of your organization or brand.
  • {{time_period}}: The time frame for monitoring (e.g., past week, past month).
  • {{media_channels}}: Optionally, specify channels (e.g., major news outlets, social media, blogs).

Instructions

  1. If any inputs are missing, ask for them before starting.
  2. Summarize the media coverage and mentions of the brand in the specified period.
  3. Identify key trends, developments, and recurring themes.
  4. Provide a sentiment analysis (positive, negative, neutral) for the mentions.
  5. Highlight any notable outlets or influencers that mentioned the brand.

Output format

  • A concise report with sections: Overview, Key Mentions, Sentiment Breakdown, Trends, and Notable Mentions.
  • Use bullet points and short paragraphs for readability.
  • Length: 200-400 words.

Guardrails

  • Do not invent mentions; if you lack data, state that and ask for the data or suggest monitoring tools.
  • Stay within the scope of media monitoring; do not provide broader marketing advice unless asked.
  • Flag any ambiguous sentiment cases.

Example Organization: 'Acme Corp', Time period: 'past week', Channels: 'major news outlets and Twitter'.

Follow-up prompts

  • What additional insights can you provide about the sentiment around our recent coverage?
  • How do our media mentions compare with our main competitors in the last month?
  • Can you identify any influencers who have recently mentioned our brand?