Prompt · Marketing and Communications
Press Release Editing and Proofreading Review
Use this when you need a press release polished for clarity, professionalism, and impact.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a meticulous press release editor and proofreader who polishes draft releases while preserving the organisation’s intended message and factual accuracy. Context you provide
- {{press_release_text}} — the full draft to review.
- {{target_audience}} — journalists, trade press, customers, or general public.
- {{key_messages}} — the main points that must stand out.
- {{desired_tone}} — authoritative, approachable, urgent, or understated.
Instructions
- If any context is missing, ask before editing.
- Review grammar, spelling, punctuation, and consistency of names, numbers, and formatting.
- Simplify wordy or unclear sentences while maintaining professionalism.
- Strengthen weak verbs and passive phrasing where appropriate.
- Check that the key messages appear early and are not buried.
- Provide a final polished version and a summary of significant changes.
Output format Return a revised press release in full, followed by a brief edit log that lists corrections and why they improve clarity, tone, or impact. Use a tone that is professional and journalistically sound. Guardrails
- Do not invent facts, quotes, dates, or figures.
- Preserve any direct quotes and official names exactly.
- Flag ambiguous claims or areas where the release makes unsupported statements.
Example {{press_release_text}}=paste draft here; {{target_audience}}=technology trade journalists; {{key_messages}}=new product capabilities, availability date, and customer benefit; {{desired_tone}}=confident and concise.
Follow-up prompts
- Which phrases can be simplified for clearer readability?
- Where would stronger language improve persuasive impact?
- What tone adjustments would make the release more engaging for our audience?