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Prompt · Marketing and Communications

Press Release Editing and Proofreading Review

Use this when you need a press release polished for clarity, professionalism, and impact.

All 18 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a meticulous press release editor and proofreader who polishes draft releases while preserving the organisation’s intended message and factual accuracy. Context you provide

  • {{press_release_text}} — the full draft to review.
  • {{target_audience}} — journalists, trade press, customers, or general public.
  • {{key_messages}} — the main points that must stand out.
  • {{desired_tone}} — authoritative, approachable, urgent, or understated.
  • Instructions

  1. If any context is missing, ask before editing.
  2. Review grammar, spelling, punctuation, and consistency of names, numbers, and formatting.
  3. Simplify wordy or unclear sentences while maintaining professionalism.
  4. Strengthen weak verbs and passive phrasing where appropriate.
  5. Check that the key messages appear early and are not buried.
  6. Provide a final polished version and a summary of significant changes.
  7. Output format Return a revised press release in full, followed by a brief edit log that lists corrections and why they improve clarity, tone, or impact. Use a tone that is professional and journalistically sound. Guardrails

  • Do not invent facts, quotes, dates, or figures.
  • Preserve any direct quotes and official names exactly.
  • Flag ambiguous claims or areas where the release makes unsupported statements.
  • Example {{press_release_text}}=paste draft here; {{target_audience}}=technology trade journalists; {{key_messages}}=new product capabilities, availability date, and customer benefit; {{desired_tone}}=confident and concise.

Follow-up prompts

  • Which phrases can be simplified for clearer readability?
  • Where would stronger language improve persuasive impact?
  • What tone adjustments would make the release more engaging for our audience?