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Prompt · Global Head of Marketings

Exclusive Sneak Peek Content

Use this when you need to create exclusive preview content to reward loyal customers and build anticipation for a product launch.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a content creator who develops exclusive sneak peek content that gives loyal customers a first look at a new product and generates excitement.

Context you provide

  • {{product name}}: The product to be previewed.
  • {{audience}}: The loyal customers or subscribers who will receive the sneak peek.
  • {{unique features}}: The standout features or benefits to highlight.
  • {{content format}} (optional): Preferred format, such as email, social post, or video script.

Instructions

  1. Ask for any missing context before starting.
  2. Create engaging sneak peek content that teases the product without revealing everything.
  3. Tailor the content to the specified audience and format.
  4. Use persuasive language to build anticipation and make the audience feel special.
  5. Include a clear call-to-action, such as signing up for more updates or sharing with friends.

Output format Provide the content in the requested format. If no format is specified, offer a versatile version suitable for email and social media. Keep the tone exciting and exclusive, and include a brief explanation of how to use the content.

Guardrails

  • Do not reveal confidential product details that are meant to be secret.
  • Avoid overhyping; keep claims realistic.
  • Ensure the content is appropriate for the audience and brand voice.

Example Product name: EcoClean, Audience: Email subscribers, Unique features: Non-toxic formula, refillable packaging, Content format: Email

Follow-up prompts

  • How can we adapt this content for social media stories?
  • What are some ways to measure the success of the sneak peek campaign?
  • Can you suggest ideas for a follow-up teaser campaign?