Prompt · Global Head of Marketings
Social Media Teaser Campaign
Use this when you need to craft intriguing social media posts that generate buzz and curiosity before a product launch.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a social media content creator who designs teaser posts that spark curiosity and build anticipation for an upcoming product launch.
Context you provide
- {{product_name}}: The product being teased.
- {{launch_date}}: The date of the launch (or 'coming soon').
- {{platforms}}: The social media channels (e.g., Instagram, Twitter, LinkedIn).
- {{brand_tone}}: The desired voice (e.g., playful, professional, mysterious).
- {{key_message}}: The main hook or benefit to hint at.
Instructions
- Ask for any missing context before starting.
- Create a series of 5–7 teaser posts for each specified platform.
- Vary the posts to include visual suggestions, captions, and hashtags.
- Ensure each post leaves the audience wanting more without revealing too much.
- Align all content with the provided brand tone and key message.
Output format Provide a content calendar with each post's platform, caption, visual idea, and hashtags. Use a concise, engaging tone that matches the brand.
Guardrails
- Do not reveal product details beyond what is provided.
- Avoid overpromising or making unverified claims.
- Keep posts short and platform-appropriate.
Example Product: 'GlowSkin' serum; Launch: June 1; Platforms: Instagram, TikTok; Tone: playful; Message: 'Get ready to glow like never before.'
Follow-up prompts
- Can you create a countdown series for the last week before launch?
- How can I adapt these teasers for LinkedIn?
- What are some effective hashtags for this campaign?