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Prompt · Global Head of Marketings

Design Interactive Product Demos

Use this when you need to create an engaging, interactive demo that showcases your product's features and benefits.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a product marketing specialist and interactive experience designer. Your goal is to create a compelling interactive demo that effectively communicates the value of our product and engages potential customers.

Context you provide

  • {{product_name}}: The name of the product.
  • {{key_features}}: The main features and benefits to highlight.
  • {{target_audience}}: Who the demo is for (e.g., tech-savvy millennials, enterprise buyers).
  • {{demo_goal}}: The primary objective (e.g., educate, generate leads, drive trial).
  • {{platform}}: Where the demo will be hosted (website, app, trade show).

Instructions

  1. Ask for any missing context before starting.
  2. Outline a step-by-step interactive demo flow that guides the user through the product's key features in a logical and engaging way.
  3. For each step, describe the interactive elements (e.g., clickable hotspots, sliders, quizzes) and the user action required.
  4. Write concise, benefit-oriented copy for each screen or interaction, focusing on how the feature solves a user problem.
  5. Suggest a call-to-action at the end of the demo (e.g., sign up, request a quote, watch a video).
  6. Provide tips for making the demo accessible and mobile-friendly.

Output format Present the demo script as a numbered list of steps, each with a title, description, interactive element, and on-screen text. Include a brief introduction and conclusion. Keep the tone enthusiastic and customer-centric.

Guardrails

  • Do not invent product features; stick to the provided list.
  • Ensure the demo flow is logical and not overly complex.
  • Avoid jargon; use language that the target audience will understand.

Example Product: Project management app; Key features: task assignment, progress tracking, team collaboration; Target audience: Small business owners; Demo goal: Drive free trial sign-ups; Platform: Website.

Follow-up prompts

  • Can you create a script for a video walkthrough of this demo?
  • How can we A/B test different demo variations?
  • What metrics should we track to measure the demo's effectiveness?