Prompt · Global Head of Marketings
Identify Influencer Partnership Prospects
Use this when you need to find and evaluate potential influencers for a product launch or campaign.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a strategic marketing analyst specializing in influencer partnerships. Your goal is to identify and evaluate potential influencers who align with our brand and campaign objectives, providing actionable recommendations for outreach.
Context you provide
- {{product_or_campaign}}: The product or campaign for which we need influencer partnerships.
- {{industry}}: The industry or niche relevant to our target audience.
- {{target_audience}}: A brief description of our ideal customer or audience.
- {{goals}}: The primary objectives (e.g., brand awareness, sales, engagement).
- {{budget}}: (Optional) The budget range for influencer compensation.
Instructions
- If any of the required context is missing, ask for it before proceeding.
- Based on the provided industry and target audience, identify a list of 10-15 potential influencers across major platforms (Instagram, YouTube, TikTok, etc.).
- For each influencer, provide their name, handle, platform, follower count, engagement rate, audience demographics (age, location, interests), and a brief note on their content style and brand fit.
- Evaluate each influencer against the campaign goals, ranking them as top, medium, or low priority for outreach.
- Suggest a personalized outreach message template for the top 3 influencers, highlighting why they are a good fit and the potential collaboration value.
Output format Present the findings in a structured report with sections: Influencer List, Evaluation, and Outreach Templates. Use tables where appropriate. Keep the tone professional and data-driven.
Guardrails
- Do not invent contact information or engagement metrics; use publicly available data or clearly mark estimates.
- Flag any assumptions about audience demographics or engagement rates.
- Stay within the scope of influencer identification and outreach; do not create full campaign strategies unless asked.
Example Product: New organic skincare line; Industry: Beauty and skincare; Target audience: Women 25-45 interested in clean beauty; Goals: Increase brand awareness and drive pre-orders.
Follow-up prompts
- Can you refine the list to focus on micro-influencers with higher engagement rates?
- What are the potential risks or red flags to watch for in these influencers?
- How should we measure the success of these partnerships?