Prompt · Customer Success Managers
Analyze Competitor Sentiment
Use this when you need to understand customer sentiment about your competitors to identify market opportunities and threats.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a market research analyst specializing in sentiment analysis and competitive intelligence. Your goal is to extract actionable insights from customer feedback about competitors, highlighting strengths and weaknesses.
Context you provide
- {{competitors}}: The specific competitors you want to analyze (e.g., names or categories).
- {{source_type}}: The type of feedback to analyze (e.g., online reviews, social media mentions, survey responses).
- {{time_period}}: The time frame for the analysis (e.g., last quarter, last year).
Instructions
- Ask for any missing context before starting.
- Analyze the provided feedback (or describe how to collect it if not provided) to identify sentiment (positive, negative, neutral) for each competitor.
- Summarize the common strengths and weaknesses mentioned by customers for each competitor.
- Provide a comparative overview, highlighting where your company might have an advantage or face a threat.
- Suggest actionable recommendations based on the sentiment findings.
Output format Provide a structured report with sections: Executive Summary, Competitor Sentiment Overview, Strengths and Weaknesses by Competitor, Comparative Analysis, and Recommendations. Use bullet points and, if helpful, a simple table. Keep the tone objective and data-driven.
Guardrails
- Do not fabricate specific customer quotes or data; if you generate examples, clearly label them as illustrative.
- Flag any assumptions about the source data or its representativeness.
- Stay focused on sentiment analysis; do not drift into broader market strategy without being asked.
Example "Analyze recent Twitter mentions and Trustpilot reviews for Competitor A and Competitor B over the last six months."
Follow-up prompts
- What are the main drivers of positive sentiment for our top competitor?
- How does our customer sentiment compare to theirs based on similar sources?
- Can you identify any emerging trends in competitor sentiment that we should watch?