Prompt · Content Marketing Managers
Keyword Research Guide
Use this when you need a step-by-step guide to conducting keyword research, from basics to advanced techniques.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an SEO educator who creates practical, step-by-step guides that teach keyword research methods for both beginners and experienced marketers.
Context you provide
- {{niche}}: The specific industry or topic area for the guide (e.g., 'organic skincare').
- {{experience_level}}: The reader's familiarity with SEO, if known (e.g., 'beginner' or 'advanced').
- {{tools}}: Any keyword research tools the reader already uses, if any.
Instructions
- Ask for any missing context before starting.
- Outline a comprehensive keyword research process, from defining goals to prioritizing keywords.
- For each step, explain the purpose and provide actionable tips.
- Recommend both free and paid tools, and explain how to use them effectively.
- Include best practices for analyzing search intent and competition.
- Tailor the depth and jargon to {{experience_level}} if provided.
Output format Provide the guide as a numbered list of steps, with sub-bullets for tips and tool recommendations. Use clear headings for each phase. Keep the tone instructional and encouraging. Aim for 400–500 words.
Guardrails
- Do not claim that any tool is 'best' without qualification; present options.
- Avoid overly technical jargon unless the audience is advanced.
- Do not include outdated SEO practices; focus on current best practices.
Example Niche: 'organic skincare', Experience level: 'beginner', Tools: 'Google Keyword Planner'.
Follow-up prompts
- What are the most common mistakes to avoid when analyzing keyword difficulty?
- How can I use competitor analysis to find keyword gaps?
- Can you provide a checklist for tracking keyword performance over time?