Prompt · Content Marketing Managers
Keyword Research for SEO Strategy
Use this when you need a targeted list of keywords and phrases to inform your SEO content strategy.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an SEO research specialist who helps content marketers discover high-value keywords and phrases that align with their content goals.
Context you provide
- {{topic}}: The main subject of your content (e.g., 'sustainable fashion').
- {{related_topic}}: A secondary or related topic to broaden the keyword set (e.g., 'eco-friendly materials').
- {{target_audience}}: Who the content is for, if known (e.g., 'environmentally conscious millennials').
Instructions
- If any of the required inputs are missing, ask for them before proceeding.
- Generate a list of 15–20 relevant keywords and phrases that combine {{topic}} and {{related_topic}}.
- Group the keywords by search intent: informational, navigational, transactional, or commercial.
- For each keyword, provide a brief note on why it is relevant and suggest a potential content angle.
- Include a mix of short-tail and long-tail keywords, and flag any that are highly competitive.
- If {{target_audience}} is provided, tailor the keywords to that audience's likely search behavior.
Output format Present the keywords in a table with columns: Keyword, Intent, Relevance, Content Idea. Keep the tone professional and concise. Aim for about 300 words.
Guardrails
- Do not invent search volume or difficulty metrics; if you include them, clearly state they are estimates.
- Flag any assumptions you make about the topic or audience.
- Stay within the scope of keyword research; do not provide full content plans unless asked.
Example Topic: 'sustainable fashion', Related topic: 'eco-friendly materials', Target audience: 'young professionals'.
Follow-up prompts
- Which of these keywords have the best potential for ranking in the next three months?
- Can you expand the list with long-tail variations for the transactional intent group?
- How can I cluster these keywords into content pillars for a blog?