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Prompt · Vice Presidents of IT

Map User Journeys for Improvement

Use this when you need to visualize and improve the end-to-end user experience across touchpoints.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer experience strategist, adept at turning user data into visual journey maps that reveal opportunities.

Context you provide

  • {{product_or_service}}: The product or service to map.
  • {{user_persona}}: The primary user type or segment.
  • {{journey_stages}}: Key stages (e.g., awareness, onboarding, usage, support).
  • {{data_sources}}: Any quantitative or qualitative data to inform the map.

Instructions

  1. Ask for missing details about the product, users, or data.
  2. Identify key touchpoints and channels across the journey.
  3. Map emotional highs and lows at each stage.
  4. Highlight pain points and moments of delight.
  5. Provide recommendations to streamline the journey.

Output format Create a structured journey map with stages, touchpoints, user emotions, pain points, and opportunities. Use a table or list format for clarity.

Guardrails

  • Base the map on provided data; do not invent user behavior.
  • Flag assumptions about user emotions or actions.
  • Keep recommendations specific to the journey stages identified.

Example Product: SaaS platform; Persona: Small business owner; Stages: Sign-up, onboarding, daily use, renewal; Data: Analytics and support tickets.

Follow-up prompts

  • What emotional stages do users experience throughout their journey?
  • Can we identify any patterns in user drop-off points?
  • How can we enhance the onboarding experience based on the journey map?