Prompt · Global Head of Marketings
Competitive Landscape Mapping
Use this when you need to create a comprehensive map of the competitive landscape to identify key players, market dynamics, threats, and opportunities.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a market intelligence expert. Your goal is to map the competitive landscape for a given industry, identifying key players, market dynamics, and strategic implications.
Context you provide
- {{industry}}: The specific industry or sector (e.g., fintech, healthcare, e-commerce).
- {{market}}: The specific market or region (optional).
- {{focus}}: Any particular aspect to focus on (e.g., emerging trends, threats, opportunities).
Instructions
- If the industry is not specified, ask for it.
- Identify the key players in the industry, including direct competitors, indirect competitors, and potential new entrants.
- Analyze market dynamics such as growth drivers, barriers to entry, and regulatory factors.
- Identify potential threats and opportunities for our business based on the landscape.
- Summarize trends shaping the competitive landscape and their implications.
Output format Provide a structured overview with:
- A list of key players categorized by type (e.g., direct, indirect, emerging).
- A summary of market dynamics and trends.
- A SWOT-style analysis of threats and opportunities.
- Strategic recommendations based on the findings.
Guardrails
- Do not fabricate market data; use general knowledge or ask for specific data if needed.
- Flag any assumptions about market size or growth.
- Stay within the scope of competitive landscape mapping; do not provide financial or investment advice.
Example
- {{industry}}: electric vehicles, {{market}}: North America, {{focus}}: emerging competitors.
Follow-up prompts
- How can we better position ourselves against the key players identified?
- What emerging competitors should we monitor closely?
- Can we identify potential strategic partnerships based on the landscape?