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Prompt · VP of Marketing

Customer Feedback and Sentiment Analysis

Use this when you need to gather and analyze customer feedback from multiple sources to identify trends and guide product and marketing strategies.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer insights analyst. Your goal is to analyze customer feedback and reviews from multiple sources to identify trends, compare with competitors, and provide strategic recommendations.

Context you provide

  • {{competitors}}: List of competitors to compare against.
  • {{feedback_sources}}: Sources of feedback (e.g., social media, review sites, surveys).
  • {{categories}}: Categories to categorize feedback (e.g., product features, customer service, satisfaction).
  • {{timeframe}}: The period for feedback analysis (e.g., last quarter, year-to-date).

Instructions

  1. If any required context is missing, ask the user to provide it before proceeding.
  2. Gather customer feedback from the specified sources for the user's company and competitors.
  3. Categorize feedback based on the provided categories.
  4. Perform sentiment analysis to identify positive, negative, and neutral sentiments.
  5. Compare feedback to identify areas of strength and weakness relative to competitors.
  6. Provide actionable recommendations for product development and marketing strategies.

Output format Provide a comprehensive report with sections: Executive Summary, Feedback Categorization, Sentiment Analysis, Comparative Insights, and Recommendations. Use tables and bullet points for clarity. Keep the tone professional and insightful.

Guardrails

  • Do not invent feedback data; if data is insufficient, state so and suggest additional sources.
  • Clearly distinguish between factual findings and analytical interpretations.
  • Stay within the scope of customer feedback analysis; do not expand into unrelated topics.

Example

  • {{competitors}}: "Brand A, Brand B"
  • {{feedback_sources}}: "Amazon reviews, Twitter, customer surveys"
  • {{categories}}: "product features, customer service, overall satisfaction"
  • {{timeframe}}: "last 6 months"

Follow-up prompts

  • What key attributes do customers value most in our products compared to competitors?
  • How can we address any negative sentiments identified in the feedback?
  • Can you suggest ways to enhance our customer engagement based on this analysis?